28 Best universities for Marketing in Austria

Updated: March 15, 2026

Ranking by academic field

Below is a list of best universities in Austria ranked based on their research performance in Marketing. A graph of 610K citations received by 19.1K academic papers made by 28 universities in Austria was used to calculate publications' ratings, which then were adjusted for release dates and added to final scores.

We don't distinguish between undergraduate and graduate programs nor do we adjust for current majors offered. You can find information about granted degrees on a university page but always double-check with the university website.

1. University of Vienna

Austria | Vienna

For Marketing

#79 in Europe

#247 in the World

Enrollment: 93,628
Founded: 1365

2. Vienna University of Economics and Business

Austria | Vienna

For Marketing

#80 in Europe

#249 in the World

Enrollment: 22,392
Founded: 1975

3. Vienna University of Technology

Austria | Vienna

For Marketing

#96 in Europe

#287 in the World

Enrollment: 29,341
Founded: 1872

4. University of Innsbruck

Austria | Innsbruck

For Marketing

#164 in Europe

#430 in the World

Enrollment: 28,278
Male:Female: 47:53
Founded: 1669

5. Johannes Kepler University Linz

For Marketing

#276 in Europe

#701 in the World

Acceptance Rate: 56%
Enrollment: 24,000
Founded: 1966

6. University of Graz

For Marketing

#299 in Europe

#748 in the World

Enrollment: 32,230
Founded: 1585

7. Graz University of Technology

For Marketing

#301 in Europe

#754 in the World

Enrollment: 16,436
Founded: 1874

8. University of Natural Resources and Applied Life Sciences, Vienna

Austria | Vienna

For Marketing

#355 in Europe

#911 in the World

Enrollment: 12,509
Founded: 1872

9. University of Salzburg

Austria | Salzburg

For Marketing

#361 in Europe

#920 in the World

Enrollment: 17,969
Founded: 1622

10. Medical University of Vienna

Austria | Vienna

For Marketing

#486 in Europe

#1341 in the World

Enrollment: 7,915
Founded: 2004

11. MCI Management Center Innsbruck

Austria | Innsbruck

For Marketing

#522 in Europe

#1447 in the World

Enrollment: 3,731
Founded: 1996

12. MODUL University Vienna

Austria | Vienna

For Marketing

#673 in Europe

#2109 in the World

Enrollment: 667
Male:Female: 44:56
Founded: 2007

13. Medical University of Graz

For Marketing

#727 in Europe

#2381 in the World

Acceptance Rate: 9%
Enrollment: 4,346
Founded: 2004

14. Medical University of Innsbruck

Austria | Innsbruck

For Marketing

#792 in Europe

#2717 in the World

Acceptance Rate: 15%
Enrollment: 3,607
Founded: 2004

15. University of Klagenfurt

Austria | Klagenfurt

For Marketing

#795 in Europe

#2728 in the World

Enrollment: 12,721
Male:Female: 37:63
Founded: 1970

16. University of Leoben

Austria | Leoben

For Marketing

#811 in Europe

#2843 in the World

Enrollment: 4,032
Founded: 1904

17. Danube University Krems

Austria | Krems an der Donau

For Marketing

#828 in Europe

#2931 in the World

Acceptance Rate: 50%
Enrollment: 8,849
Founded: 1994

18. FH Joanneum University of Applied Sciences

For Marketing

#965 in Europe

#3596 in the World

Founded: 1995

19. Institute of Science and Technology Austria

Austria | Klosterneuburg

For Marketing

#971 in Europe

#3642 in the World

Acceptance Rate: 8%
Enrollment: 557
Founded: 2009

20. Paracelsus Medical University

Austria | Salzburg

For Marketing

#980 in Europe

#3714 in the World

Acceptance Rate: 50%
Founded: 2002

21. Vorarlberg University of Applied Sciences

Austria | Dornbirn

For Marketing

#989 in Europe

#3781 in the World

Acceptance Rate: 50%
Enrollment: 1,378
Founded: 1992

22. University of Veterinary Medicine, Vienna

Austria | Vienna

For Marketing

#991 in Europe

#3814 in the World

Enrollment: 2,404
Founded: 1897

23. University of Applied Sciences Wiener Neustadt

Austria | Wiener Neustadt

For Marketing

#1056 in Europe

#4162 in the World

Founded: 1994

24. Kufstein University of Applied Sciences

Austria | Kufstein

For Marketing

#1064 in Europe

#4205 in the World

Enrollment: 2,200
Founded: 1997

25. University of Applied Sciences Technikum Wien

Austria | Vienna

For Marketing

#1087 in Europe

#4305 in the World

Enrollment: 4,400
Founded: 1994

26. St. Polten University of Applied Sciences

Austria | Sankt Polten

For Marketing

#1121 in Europe

#4468 in the World

Acceptance Rate: 54%
Enrollment: 4,000
Founded: 1993

27. IMC University of Applied Sciences in Krems

Austria | Krems an der Donau

For Marketing

#1153 in Europe

#4633 in the World

Founded: 1994

28. Sigmund Freud Private University Vienna

Austria | Vienna

For Marketing

#1195 in Europe

#4924 in the World

Founded: 2003

The best cities to study Marketing in Austria based on the number of universities and their ranks are Vienna, Innsbruck, Linz, and Graz.