45 Best universities for Marketing in Mexico

Updated: March 15, 2026

Ranking by academic field

Below is a list of best universities in Mexico ranked based on their research performance in Marketing. A graph of 232K citations received by 16.9K academic papers made by 45 universities in Mexico was used to calculate publications' ratings, which then were adjusted for release dates and added to final scores.

We don't distinguish between undergraduate and graduate programs nor do we adjust for current majors offered. You can find information about granted degrees on a university page but always double-check with the university website.

1. Monterrey Institute of Technology

Mexico | Monterrey

For Marketing

#4 in Latin America

#452 in the World

Acceptance Rate: 56%
Enrollment: 9,000
Founded: 1943

2. National Autonomous University of Mexico

Mexico | Mexico City

For Marketing

#9 in Latin America

#600 in the World

Enrollment: 360,883
Founded: 1551

3. National Polytechnic Institute

Mexico | Mexico City

For Marketing

#19 in Latin America

#884 in the World

Acceptance Rate: 35%
Enrollment: 170,000
Founded: 1936

4. University of the Northeast

Mexico | Tampico

For Marketing

#27 in Latin America

#1175 in the World

Founded: 1970

5. Metropolitan Autonomous University

Mexico | Mexico City

For Marketing

#35 in Latin America

#1384 in the World

Acceptance Rate: 26%
Enrollment: 61,152
Founded: 1974

6. University of Guadalajara

Mexico | Guadalajara

For Marketing

#43 in Latin America

#1520 in the World

Acceptance Rate: 28%
Enrollment: 339,508
Founded: 1792

7. Autonomous University of Nuevo Leon

Mexico | San Nicolas de los Garza

For Marketing

#54 in Latin America

#1709 in the World

Acceptance Rate: 80%
Founded: 1933

8. Michoacan University of Saint Nicholas of Hidalgo

Mexico | Morelia

For Marketing

#71 in Latin America

#1999 in the World

Acceptance Rate: 50%
Founded: 1540

9. Autonomous University of Ciudad Juarez

Mexico | Ciudad Juarez

For Marketing

#75 in Latin America

#2091 in the World

Founded: 1973

10. Autonomous University of Tamaulipas

Mexico | Ciudad Victoria

For Marketing

#88 in Latin America

#2373 in the World

Founded: 1950

11. Autonomous University of the State of Hidalgo

Mexico | Pachuca

For Marketing

#92 in Latin America

#2417 in the World

Acceptance Rate: 60%
Founded: 1869

12. Autonomous University of the State of Mexico

Mexico | Toluca

For Marketing

#94 in Latin America

#2431 in the World

Founded: 1956

13. University of Veracruz

Mexico | Xalapa

For Marketing

#100 in Latin America

#2488 in the World

Acceptance Rate: 80%
Founded: 1944

14. University of Guanajuato

Mexico | Guanajuato

For Marketing

#103 in Latin America

#2527 in the World

Enrollment: 44,503
Founded: 1945

15. Autonomus Institute of Technology of Mexico

Mexico | Mexico City

For Marketing

#105 in Latin America

#2536 in the World

Founded: 1946

16. Panamerican University

Mexico | Mexico City

For Marketing

#107 in Latin America

#2599 in the World

Acceptance Rate: 80%
Founded: 1967

17. UPAEP University

Mexico | Delicias

For Marketing

#108 in Latin America

#2610 in the World

Acceptance Rate: 60%
Founded: 1973

18. Autonomous University of Baja California

Mexico | Mexicali

For Marketing

#109 in Latin America

#2629 in the World

Acceptance Rate: 60%
Enrollment: 67,944
Founded: 1957

19. University of Sonora

Mexico | Hermosillo

For Marketing

#118 in Latin America

#2808 in the World

Acceptance Rate: 60%
Founded: 1942

20. University of Monterrey

Mexico | San Pedro Garza Garcia

For Marketing

#122 in Latin America

#2869 in the World

Acceptance Rate: 60%
Founded: 1969

21. Autonomous University of the State of Morelos

Mexico | Cuernavaca

For Marketing

#124 in Latin America

#2901 in the World

Founded: 1938

22. Autonomous University of Aguascalientes

Mexico | Aguascalientes

For Marketing

#131 in Latin America

#2950 in the World

Acceptance Rate: 60%
Founded: 1973

23. Autonomous University of Puebla

Mexico | Delicias

For Marketing

#132 in Latin America

#2953 in the World

Acceptance Rate: 46%
Founded: 1587

24. Autonomous University of San Luis Potosi

Mexico | San Luis Potosi

For Marketing

#133 in Latin America

#2969 in the World

Acceptance Rate: 50%
Founded: 1859

25. University of Las Americas, Puebla

Mexico | San Andres Cholula

For Marketing

#135 in Latin America

#3008 in the World

Acceptance Rate: 30%
Founded: 1940

26. University of Colima

Mexico | Colima

For Marketing

#159 in Latin America

#3244 in the World

Acceptance Rate: 78%
Founded: 1940

27. Sonora Institute of Technology

Mexico | Cajeme

For Marketing

#162 in Latin America

#3283 in the World

Acceptance Rate: 50%
Founded: 1955

28. Center for Research and Teaching in Economics

Mexico | Mexico City

For Marketing

#166 in Latin America

#3324 in the World

Founded: 1974

29. Ibero-American University, Mexico City

Mexico | Mexico City

For Marketing

#170 in Latin America

#3371 in the World

Acceptance Rate: 36%
Enrollment: 12,000
Founded: 1943

30. Autonomous University of Queretaro

Mexico | Queretaro

For Marketing

#177 in Latin America

#3499 in the World

Acceptance Rate: 30%
Founded: 1951

31. Autonomous University of Coahuila

Mexico | Saltillo

For Marketing

#185 in Latin America

#3592 in the World

Founded: 1957

32. Antonio Narro Agrarian Autonomous University

Mexico | Saltillo

For Marketing

#186 in Latin America

#3603 in the World

Founded: 1923

33. Chapingo Autonomous University

Mexico | Texcoco

For Marketing

#191 in Latin America

#3703 in the World

Acceptance Rate: 50%
Founded: 1854

34. Autonomous University of Yucatan

Mexico | Merida

For Marketing

#206 in Latin America

#3870 in the World

Founded: 1812

35. Technological University of Mexico

Mexico | Atizapan de Zaragoza

For Marketing

#207 in Latin America

#3873 in the World

Founded: 1966

36. Autonomous University of Chihuahua

Mexico | Chihuahua

For Marketing

#209 in Latin America

#3889 in the World

Acceptance Rate: 100%
Founded: 1954

37. Juarez Autonoma de Tabasco University

Mexico | Villahermosa

For Marketing

#220 in Latin America

#4012 in the World

Enrollment: 27,934
Founded: 1878

38. Autonomous University of Zacatecas

Mexico | Zacatecas

For Marketing

#226 in Latin America

#4056 in the World

Acceptance Rate: 70%
Founded: 1959

39. Autonomous University of Sinaloa

Mexico | Culiacan

For Marketing

#227 in Latin America

#4070 in the World

Founded: 1872

40. Colegio de Mexico

Mexico | Mexico City

For Marketing

#268 in Latin America

#4629 in the World

Acceptance Rate: 8%
Founded: 1940

41. Autonomous University of Tlaxcala

Mexico | Tlaxcala

For Marketing

#273 in Latin America

#4661 in the World

Founded: 1976

42. Autonomous University of Nayarit

For Marketing

#278 in Latin America

#4787 in the World

Founded: 1969

43. Technological Institute of Morelia

Mexico | Morelia

For Marketing

#282 in Latin America

#4810 in the World

Founded: 1965

44. Technological Institute of Ciudad Madero

Mexico | Ciudad Madero

For Marketing

#292 in Latin America

#4890 in the World

Founded: 1954

45. University of Quintana Roo

Mexico | Chetumal

For Marketing

#294 in Latin America

#4911 in the World

Acceptance Rate: 80%
Founded: 1991

The best cities to study Marketing in Mexico based on the number of universities and their ranks are Monterrey, Mexico, Tampico, and Guadalajara.