97 Best universities for Advertising in Germany

Updated: March 02, 2025

Ranking by academic field

Below is a list of best universities in Germany ranked based on their research performance in Advertising. A graph of 559K citations received by 28.4K academic papers made by 97 universities in Germany was used to calculate publications' ratings, which then were adjusted for release dates and added to final scores.

We don't distinguish between undergraduate and graduate programs nor do we adjust for current majors offered. You can find information about granted degrees on a university page but always double-check with the university website.

1. University of Hamburg

Hamburg State | Hamburg City

For Advertising

#44 in Europe

#183 in the World

Enrollment: 43,957
Founded: 1919

2. University of Munich

Bavaria | Munich

For Advertising

#53 in Europe

#200 in the World

Acceptance Rate: 55%
Enrollment: 52,418
Founded: 1472

3. University of Munster

North Rhine-Westphalia | Munster

For Advertising

#79 in Europe

#270 in the World

Acceptance Rate: 14%
Enrollment: 43,728
Founded: 1780

4. University of Mannheim

Baden-Wurttemberg | Mannheim

For Advertising

#90 in Europe

#302 in the World

Enrollment: 11,532
Founded: 1907

5. University of Bremen

Bremen State | Bremen City

For Advertising

#92 in Europe

#307 in the World

Enrollment: 17,984
Founded: 1971

6. University of Tubingen

Baden-Wurttemberg | Tubingen

For Advertising

#96 in Europe

#319 in the World

Enrollment: 28,238
Male:Female: 41:59
Founded: 1477

7. Johannes Gutenberg University Mainz

Rhineland-Palatinate | Mainz

For Advertising

#108 in Europe

#346 in the World

Acceptance Rate: 28%
Enrollment: 33,132
Founded: 1946

8. Heidelberg University - Germany

Baden-Wurttemberg | Heidelberg

For Advertising

#109 in Europe

#350 in the World

Acceptance Rate: 45%
Enrollment: 28,413
Male:Female: 45:55
Founded: 1386

9. Technical University of Munich

Bavaria | Munich

For Advertising

#110 in Europe

#351 in the World

Acceptance Rate: 46%
Enrollment: 44,000
Male:Female: 63:37
Founded: 1868

10. Goethe University of Frankfurt am Main

Hesse | Frankfurt

For Advertising

#116 in Europe

#369 in the World

Enrollment: 43,461
Founded: 1914

11. Technical University of Berlin

Brandenburg | Berlin

For Advertising

#117 in Europe

#372 in the World

Enrollment: 34,842
Founded: 1946

12. University of Bonn

North Rhine-Westphalia | Bonn

For Advertising

#122 in Europe

#384 in the World

Acceptance Rate: 36%
Enrollment: 38,043
Founded: 1818

13. Free University of Berlin

Brandenburg | Berlin

For Advertising

#127 in Europe

#391 in the World

Acceptance Rate: 15%
Enrollment: 37,908
Founded: 1948

14. Darmstadt University of Technology

Hesse | Darmstadt

For Advertising

#133 in Europe

#406 in the World

Enrollment: 24,969
Founded: 1877

15. University of Cologne

North Rhine-Westphalia | Cologne

For Advertising

#142 in Europe

#428 in the World

Enrollment: 52,204
Male:Female: 39:61
Founded: 1388

16. Karlsruhe Institute of Technology

Baden-Wurttemberg | Karlsruhe

For Advertising

#145 in Europe

#434 in the World

Acceptance Rate: 26%
Enrollment: 23,321
Founded: 2009

17. TU Dortmund University

North Rhine-Westphalia | Dortmund

For Advertising

#154 in Europe

#453 in the World

Acceptance Rate: 59%
Enrollment: 34,616
Male:Female: 54:46
Founded: 1968

18. Dresden University of Technology

Saxony | Dresden

For Advertising

#155 in Europe

#455 in the World

Enrollment: 31,517
Founded: 1828

19. University of Kassel

For Advertising

#162 in Europe

#471 in the World

Enrollment: 25,043
Male:Female: 50:50
Founded: 1971

20. University of Erlangen Nuremberg

Bavaria | Erlangen

For Advertising

#164 in Europe

#474 in the World

Acceptance Rate: 46%
Enrollment: 39,658
Founded: 1743

21. Leibniz University of Hanover

Lower Saxony | Hanover

For Advertising

#170 in Europe

#487 in the World

Enrollment: 28,018
Founded: 1831

22. University of Gottingen

Lower Saxony | Gottingen

For Advertising

#177 in Europe

#497 in the World

Enrollment: 31,619
Founded: 1734

23. RWTH Aachen University

North Rhine-Westphalia | Aachen

For Advertising

#179 in Europe

#501 in the World

Enrollment: 47,521
Founded: 1870

24. University of Paderborn

North Rhine-Westphalia | Paderborn

For Advertising

#184 in Europe

#510 in the World

Acceptance Rate: 60%
Enrollment: 19,110
Founded: 1972

25. University of Freiburg

Baden-Wurttemberg | Freiburg im Breisgau

For Advertising

#186 in Europe

#513 in the World

Acceptance Rate: 33%
Enrollment: 23,938
Founded: 1457

26. Ruhr University Bochum

North Rhine-Westphalia | Bochum

For Advertising

#193 in Europe

#536 in the World

Enrollment: 42,954
Founded: 1962

27. University of Leipzig

Saxony | Leipzig

For Advertising

#200 in Europe

#547 in the World

Acceptance Rate: 10%
Enrollment: 31,088
Founded: 1409

28. University of Duisburg - Essen

North Rhine-Westphalia | Essen

For Advertising

#206 in Europe

#558 in the World

Enrollment: 43,281
Founded: 2003

29. Humboldt University of Berlin

Brandenburg | Berlin

For Advertising

#208 in Europe

#561 in the World

Enrollment: 36,232
Founded: 1809

30. University of Wurzburg

Bavaria | Wurzburg

For Advertising

#212 in Europe

#571 in the World

Enrollment: 27,149
Male:Female: 41:59
Founded: 1402

31. University of Stuttgart

Baden-Wurttemberg | Stuttgart

For Advertising

#217 in Europe

#582 in the World

Enrollment: 22,616
Founded: 1829

32. University of Bielefeld

North Rhine-Westphalia | Bielefeld

For Advertising

#237 in Europe

#628 in the World

Acceptance Rate: 50%
Enrollment: 24,488
Founded: 1969

33. Saarland University

Saarland | Saarbrucken

For Advertising

#240 in Europe

#636 in the World

Acceptance Rate: 36%
Enrollment: 16,300
Founded: 1948

34. Kiel University

Schleswig-Holstein | Kiel

For Advertising

#255 in Europe

#678 in the World

Enrollment: 27,468
Founded: 1665

35. University of Giessen

Hesse | Giessen

For Advertising

#257 in Europe

#684 in the World

Acceptance Rate: 70%
Enrollment: 27,184
Founded: 1607

36. University of Marburg

Hesse | Marburg

For Advertising

#263 in Europe

#706 in the World

Enrollment: 22,612
Founded: 1527

37. Heinrich Heine University of Dusseldorf

North Rhine-Westphalia | Dusseldorf

For Advertising

#265 in Europe

#709 in the World

Enrollment: 37,473
Male:Female: 42:58
Founded: 1965

38. University of Augsburg

Bavaria | Augsburg

For Advertising

#266 in Europe

#711 in the World

Acceptance Rate: 30%
Enrollment: 19,975
Male:Female: 43:57
Founded: 1970

39. European University Viadrina

Brandenburg | Frankfurt

For Advertising

#277 in Europe

#742 in the World

Acceptance Rate: 50%
Enrollment: 5,210
Founded: 1991

40. Braunschweig University of Technology

Lower Saxony | Braunschweig

For Advertising

#279 in Europe

#751 in the World

Acceptance Rate: 51%
Enrollment: 17,794
Founded: 1745

41. Otto von Guericke University of Magdeburg

Saxony-Anhalt | Magdeburg

For Advertising

#305 in Europe

#823 in the World

Enrollment: 13,143
Founded: 1993

42. University of Passau

Bavaria | Passau

For Advertising

#309 in Europe

#832 in the World

Acceptance Rate: 70%
Enrollment: 11,846
Founded: 1973

43. University of Trier

Rhineland-Palatinate | Trier

For Advertising

#321 in Europe

#861 in the World

Acceptance Rate: 60%
Enrollment: 11,564
Founded: 1970

44. University of Wuppertal

North Rhine-Westphalia | Wuppertal

For Advertising

#322 in Europe

#862 in the World

Enrollment: 22,601
Founded: 1972

45. University of Ulm

Baden-Wurttemberg | Ulm

For Advertising

#324 in Europe

#869 in the World

Enrollment: 10,164
Founded: 1967

46. University of Siegen

North Rhine-Westphalia | Siegen

For Advertising

#327 in Europe

#876 in the World

Enrollment: 17,805
Founded: 1972

47. Bauhaus - University Weimar

Thuringia | Weimar

For Advertising

#339 in Europe

#908 in the World

Enrollment: 3,988
Founded: 1860

48. University of Bayreuth

Bavaria | Bayreuth

For Advertising

#340 in Europe

#909 in the World

Acceptance Rate: 30%
Enrollment: 12,773
Founded: 1972

49. University of Regensburg

Bavaria | Regensburg

For Advertising

#355 in Europe

#946 in the World

Enrollment: 20,702
Founded: 1962

50. Charite - Medical University of Berlin

Brandenburg | Berlin

For Advertising

#357 in Europe

#961 in the World

Enrollment: 9,340
Founded: 1710

51. University of Bamberg

Bavaria | Bamberg

For Advertising

#359 in Europe

#964 in the World

Acceptance Rate: 40%
Enrollment: 11,000
Founded: 1972

52. Friedrich Schiller University of Jena

Thuringia | Jena

For Advertising

#369 in Europe

#986 in the World

Acceptance Rate: 60%
Enrollment: 17,345
Founded: 1558

53. University of Konstanz

Baden-Wurttemberg | Konstanz

For Advertising

#373 in Europe

#996 in the World

Enrollment: 10,939
Male:Female: 43:57
Founded: 1966

54. Technical University of Kaiserslautern

Rhineland-Palatinate | Kaiserslautern

For Advertising

#379 in Europe

#1014 in the World

Enrollment: 13,607
Male:Female: 60:40
Founded: 1970

55. University of Potsdam

Brandenburg | Potsdam

For Advertising

#387 in Europe

#1035 in the World

Enrollment: 20,406
Founded: 1991

56. German Sport University Cologne

North Rhine-Westphalia | Cologne

For Advertising

#389 in Europe

#1045 in the World

Acceptance Rate: 30%
Enrollment: 6,000
Founded: 1947

57. Hannover Medical School

Lower Saxony | Hanover

For Advertising

#392 in Europe

#1050 in the World

Acceptance Rate: 10%
Enrollment: 3,843
Founded: 1965

58. Munich University of the Federal Armed Forces

Bavaria | Neubiberg

For Advertising

#394 in Europe

#1059 in the World

Acceptance Rate: 32%
Enrollment: 1,084
Founded: 1973

59. University of Rostock

Mecklenburg-Vorpommern | Rostock

For Advertising

#399 in Europe

#1069 in the World

Enrollment: 12,996
Male:Female: 50:50
Founded: 1419

60. University of Hohenheim

Baden-Wurttemberg | Stuttgart

For Advertising

#402 in Europe

#1073 in the World

Enrollment: 8,392
Male:Female: 43:57
Founded: 1818

61. Osnabruck University

Lower Saxony | Osnabruck

For Advertising

#420 in Europe

#1153 in the World

Enrollment: 13,628
Founded: 1974

62. WHU - Otto Beisheim School of Management

Rhineland-Palatinate | Vallendar

For Advertising

#422 in Europe

#1160 in the World

Enrollment: 1,669
Founded: 1984

63. University of Koblenz-Landau

Rhineland-Palatinate | Koblenz

For Advertising

#425 in Europe

#1165 in the World

Enrollment: 15,757
Founded: 1990

64. University of Hagen

North Rhine-Westphalia | Hagen

For Advertising

#436 in Europe

#1201 in the World

Enrollment: 71,351
Founded: 1974

65. Hamburg University of Technology

Hamburg State | Hamburg City

For Advertising

#438 in Europe

#1206 in the World

Enrollment: 7,223
Founded: 1978

66. Ilmenau University of Technology

Thuringia | Ilmenau

For Advertising

#439 in Europe

#1208 in the World

Enrollment: 4,889
Founded: 1953

67. Martin Luther University of Halle-Wittenberg

Saxony-Anhalt | Halle

For Advertising

#440 in Europe

#1209 in the World

Acceptance Rate: 50%
Enrollment: 20,390
Founded: 1817

68. Chemnitz University of Technology

Saxony | Chemnitz

For Advertising

#441 in Europe

#1210 in the World

Enrollment: 9,873
Founded: 1836

69. Leuphana University of Luneburg

Lower Saxony | Luneburg

For Advertising

#445 in Europe

#1215 in the World

Enrollment: 9,620
Founded: 1946

70. Berlin School of Economics and Law

Brandenburg | Berlin

For Advertising

#453 in Europe

#1240 in the World

Enrollment: 12,246
Founded: 1971

71. Carl von Ossietzky University of Oldenburg

Lower Saxony | Oldenburg

For Advertising

#464 in Europe

#1278 in the World

Enrollment: 15,899
Founded: 1973

72. Pforzheim University

Baden-Wurttemberg | Pforzheim

For Advertising

#475 in Europe

#1321 in the World

Acceptance Rate: 35%
Enrollment: 5,753
Founded: 1877

73. Catholic University of Eichstatt-Ingolstadt

Bavaria | Eichstatt

For Advertising

#481 in Europe

#1334 in the World

Acceptance Rate: 50%
Enrollment: 4,910
Founded: 1980

74. Witten/Herdecke University

North Rhine-Westphalia | Witten

For Advertising

#553 in Europe

#1660 in the World

Acceptance Rate: 50%
Enrollment: 2,894
Founded: 1982

75. Clausthal University of Technology

Lower Saxony | Clausthal-Zellerfeld

For Advertising

#571 in Europe

#1719 in the World

Acceptance Rate: 50%
Enrollment: 3,446
Founded: 1775

76. University of Lubeck

Schleswig-Holstein | Lubeck

For Advertising

#575 in Europe

#1739 in the World

Enrollment: 5,968
Founded: 1964

77. HHL Leipzig Graduate School of Management

Saxony | Leipzig

For Advertising

#588 in Europe

#1772 in the World

Enrollment: 737
Founded: 1898

78. Brandenburg University of Technology Cottbus - Senftenberg

Brandenburg | Senftenberg

For Advertising

#597 in Europe

#1836 in the World

Acceptance Rate: 70%
Enrollment: 7,280
Founded: 2013

79. Darmstadt University of Applied Sciences

Hesse | Darmstadt

For Advertising

#599 in Europe

#1838 in the World

Enrollment: 16,136
Male:Female: 61:39
Founded: 1971

80. University of Banking of Frankfurt

Hesse | Frankfurt

For Advertising

#601 in Europe

#1847 in the World

Acceptance Rate: 20%
Enrollment: 1,278
Founded: 1957

81. Zeppelin University

Baden-Wurttemberg | Friedrichshafen

For Advertising

#621 in Europe

#1919 in the World

Acceptance Rate: 30%
Enrollment: 805
Founded: 2003

82. Reutlingen University

Baden-Wurttemberg | Reutlingen

For Advertising

#623 in Europe

#1921 in the World

Acceptance Rate: 50%
Enrollment: 5,700
Founded: 1855

83. Hamburg School of Business Administration

Hamburg State | Hamburg City

For Advertising

#633 in Europe

#1953 in the World

Enrollment: 731
Founded: 2004

84. Jacobs University Bremen

Bremen State | Bremen City

For Advertising

#640 in Europe

#1982 in the World

Enrollment: 1,531
Founded: 2001

85. University of the Federal Armed Forces Hamburg

Hamburg State | Hamburg City

For Advertising

#673 in Europe

#2147 in the World

Enrollment: 2,587
Founded: 1972

86. Hamburg University of Applied Sciences

Hamburg State | Hamburg City

For Advertising

#681 in Europe

#2189 in the World

Enrollment: 17,125
Founded: 1970

87. ESMT Berlin

Brandenburg | Berlin

For Advertising

#682 in Europe

#2193 in the World

Acceptance Rate: 22%
Enrollment: 233
Founded: 2002

88. Munich University of Applied Sciences

Bavaria | Munich

For Advertising

#690 in Europe

#2220 in the World

Enrollment: 18,183
Founded: 1971

89. University of Erfurt

Thuringia | Erfurt

For Advertising

#696 in Europe

#2257 in the World

Acceptance Rate: 50%
Enrollment: 6,052
Founded: 1994

90. Freiberg University of Technology

Saxony | Freiberg

For Advertising

#713 in Europe

#2318 in the World

Enrollment: 4,016
Founded: 1765

91. Aachen University of Applied Sciences

North Rhine-Westphalia | Aachen

For Advertising

#719 in Europe

#2346 in the World

Acceptance Rate: 51%
Enrollment: 13,671
Founded: 1971

92. Mainz University of Applied Sciences

Rhineland-Palatinate | Mainz

For Advertising

#741 in Europe

#2423 in the World

Enrollment: 5,786
Founded: 1996

93. University of Greifswald

Mecklenburg-Vorpommern | Greifswald

For Advertising

#742 in Europe

#2427 in the World

Enrollment: 10,366
Founded: 1456

94. Stuttgart Media University

Baden-Wurttemberg | Stuttgart

For Advertising

#790 in Europe

#2672 in the World

Enrollment: 5,240
Founded: 1903

95. Folkwang University of the Arts

North Rhine-Westphalia | Essen

For Advertising

#823 in Europe

#2805 in the World

Enrollment: 1,506
Founded: 1927

96. University of Hildesheim

Lower Saxony | Hildesheim

For Advertising

#839 in Europe

#2939 in the World

Enrollment: 8,307
Founded: 1978

97. Heilbronn University of Applied Sciences

Baden-Wurttemberg | Heilbronn

For Advertising

#843 in Europe

#2951 in the World

Enrollment: 7,917
Founded: 1961

The best cities to study Advertising in Germany based on the number of universities and their ranks are Hamburg, Munich, Munster, and Mannheim.