73 Best universities for Marketing in Indonesia

Updated: February 29, 2024

Ranking by academic field

Below is a list of best universities in Indonesia ranked based on their research performance in Marketing. A graph of 111K citations received by 77.4K academic papers made by 73 universities in Indonesia was used to calculate publications' ratings, which then were adjusted for release dates and added to final scores.

We don't distinguish between undergraduate and graduate programs nor do we adjust for current majors offered. You can find information about granted degrees on a university page but always double-check with the university website.

1. Bandung Institute of Technology

Indonesia | Bandung

For Marketing

#74 in Asia

#455 in the World

Acceptance Rate: 8%
Enrollment: 23,848
Founded: 1959

2. University of Indonesia

Indonesia | Depok

For Marketing

#79 in Asia

#476 in the World

Acceptance Rate: 8%
Enrollment: 46,978
Founded: 1950

3. Bina Nusantara University

Indonesia | Jakarta

For Marketing

#90 in Asia

#510 in the World

Acceptance Rate: 75%
Founded: 1981

4. Telkom University

Indonesia | Bandung

For Marketing

#112 in Asia

#595 in the World

Acceptance Rate: 10%
Founded: 2013

5. Diponegoro University

Indonesia | Semarang

For Marketing

#121 in Asia

#652 in the World

Acceptance Rate: 10%
Enrollment: 38,503
Founded: 1957

6. Gadjah Mada University

Indonesia | Sleman

For Marketing

#133 in Asia

#691 in the World

Acceptance Rate: 10%
Founded: 1949

7. Brawijaya University

Indonesia | Malang

For Marketing

#136 in Asia

#701 in the World

Acceptance Rate: 10%
Enrollment: 13,927
Founded: 1963

8. Bogor Agricultural University

Indonesia | Bogor

For Marketing

#153 in Asia

#755 in the World

Founded: 1963

9. Sepuluh Nopember Institute of Technology

Indonesia | Surabaya

For Marketing

#172 in Asia

#822 in the World

Acceptance Rate: 10%
Enrollment: 17,625
Founded: 1960

10. Padjadjaran University

Indonesia | Sumedang

For Marketing

#203 in Asia

#913 in the World

Acceptance Rate: 10%
Enrollment: 41,412
Founded: 1957

11. Sebelas Maret University

Indonesia | Surakarta

For Marketing

#204 in Asia

#914 in the World

Acceptance Rate: 10%
Founded: 1976

12. Airlangga University

Indonesia | Surabaya

For Marketing

#207 in Asia

#923 in the World

Acceptance Rate: 10%
Founded: 1954

13. Udayana University

Indonesia | Badung

For Marketing

#234 in Asia

#990 in the World

Acceptance Rate: 74%
Founded: 1962

14. Mercu Buana University

Indonesia | Jakarta

For Marketing

#245 in Asia

#1022 in the World

Acceptance Rate: 41%
Founded: 1985

15. University of North Sumatra

Indonesia | Medan

For Marketing

#249 in Asia

#1035 in the World

Acceptance Rate: 90%
Founded: 1952

16. State University of Malang

Indonesia | Malang

For Marketing

#265 in Asia

#1071 in the World

Acceptance Rate: 10%
Founded: 1954

17. Tarumanagara University

Indonesia | West Jakarta

For Marketing

#276 in Asia

#1102 in the World

Founded: 1959

18. Trisakti University

Indonesia | Jakarta

For Marketing

#304 in Asia

#1162 in the World

Acceptance Rate: 65%
Founded: 1965

19. Islamic University of Indonesia

Indonesia | Sleman

For Marketing

#314 in Asia

#1194 in the World

Acceptance Rate: 15%
Founded: 1945

20. Petra Christian University

Indonesia | Surabaya

For Marketing

#338 in Asia

#1257 in the World

Founded: 1961

21. Indonesia University of Education

Indonesia | Bandung

For Marketing

#349 in Asia

#1288 in the World

Acceptance Rate: 10%
Founded: 1954

22. Andalas University

Indonesia | Padang

For Marketing

#359 in Asia

#1314 in the World

Acceptance Rate: 49%
Founded: 1956

23. University of Surabaya

Indonesia | Surabaya

For Marketing

#367 in Asia

#1333 in the World

Founded: 1968

24. State University of Semarang

Indonesia | Semarang

For Marketing

#383 in Asia

#1368 in the World

Acceptance Rate: 90%
Founded: 1965

25. Pelita Harapan University

Indonesia | Tangerang

For Marketing

#393 in Asia

#1390 in the World

Acceptance Rate: 20%
Enrollment: 14,564
Founded: 1994

26. Hasanuddin University

Indonesia | Makassar

For Marketing

#401 in Asia

#1408 in the World

Acceptance Rate: 8%
Founded: 1956

27. State University of Padang

Indonesia | Padang

For Marketing

#404 in Asia

#1416 in the World

Acceptance Rate: 10%
Founded: 1997

28. Syiah Kuala University

Indonesia | Banda Aceh

For Marketing

#418 in Asia

#1443 in the World

Acceptance Rate: 46%
Founded: 1961

29. Lampung University

Indonesia | Bandar Lampung

For Marketing

#452 in Asia

#1526 in the World

Acceptance Rate: 10%
Founded: 1965

30. President University

Indonesia | Jababeka

For Marketing

#454 in Asia

#1528 in the World

Acceptance Rate: 10%
Founded: 2004

31. Mulawarman University

Indonesia | Samarinda

For Marketing

#486 in Asia

#1608 in the World

Enrollment: 35,268
Founded: 1962

32. State University of Surabaya

Indonesia | Surabaya

For Marketing

#489 in Asia

#1618 in the World

Acceptance Rate: 10%
Founded: 1964

33. University of Riau

Indonesia | Pekanbaru

For Marketing

#494 in Asia

#1627 in the World

Acceptance Rate: 41%
Founded: 1962

34. Sriwijaya University

Indonesia | Palembang

For Marketing

#495 in Asia

#1630 in the World

Acceptance Rate: 11%
Founded: 1960

35. Muhammadiyah University of Yogyakarta

Indonesia | Bantul

For Marketing

#530 in Asia

#1702 in the World

Acceptance Rate: 38%
Founded: 1981

36. Jenderal Soedirman University

Indonesia | Banyumas

For Marketing

#536 in Asia

#1713 in the World

Founded: 1963

37. Jambi University

Indonesia | Jambi

For Marketing

#600 in Asia

#1850 in the World

Acceptance Rate: 80%
Founded: 1963

38. State University of Yogyakarta

Indonesia | Sleman

For Marketing

#603 in Asia

#1859 in the World

Acceptance Rate: 10%
Founded: 1964

39. University of Mataram

Indonesia | Mataram

For Marketing

#607 in Asia

#1868 in the World

Acceptance Rate: 15%
Founded: 1962

40. Syarif Hidayatullah State Islamic University Jakarta

Indonesia | South Tangerang

For Marketing

#610 in Asia

#1875 in the World

Acceptance Rate: 15%
Enrollment: 31,643
Founded: 1957

41. Satya Wacana Christian University

Indonesia | Salatiga

For Marketing

#628 in Asia

#1914 in the World

Acceptance Rate: 30%
Founded: 1956

42. Parahyangan Catholic University

Indonesia | Bandung

For Marketing

#644 in Asia

#1942 in the World

Acceptance Rate: 20%
Founded: 1955

43. State University of Makassar

Indonesia | Makassar

For Marketing

#691 in Asia

#2056 in the World

Acceptance Rate: 10%
Founded: 1964

44. Ahmad Dahlan University

Indonesia | Yogyakarta

For Marketing

#699 in Asia

#2071 in the World

Acceptance Rate: 73%
Founded: 1994

45. Tanjungpura University

Indonesia | Pontianak

For Marketing

#706 in Asia

#2080 in the World

Founded: 1963

46. University of Bengkulu

Indonesia | Bengkulu

For Marketing

#718 in Asia

#2101 in the World

Acceptance Rate: 80%
Founded: 1982

47. Sam Ratulangi University

Indonesia | Manado

For Marketing

#756 in Asia

#2180 in the World

Acceptance Rate: 24%
Founded: 1965

48. Atma Jaya Catholic University of Indonesia

Indonesia | Jakarta

For Marketing

#760 in Asia

#2188 in the World

Acceptance Rate: 30%
Founded: 1960

49. State Islamic University of Yogyakarta

Indonesia | Sleman

For Marketing

#770 in Asia

#2208 in the World

Founded: 2004

50. State University of Medan

Indonesia | Medan

For Marketing

#882 in Asia

#2407 in the World

Acceptance Rate: 9%
Founded: 1963

51. Halu Oleo University

Indonesia | Kendari

For Marketing

#908 in Asia

#2463 in the World

Enrollment: 25,032
Founded: 1981

52. Lambung Mangkurat University

Indonesia | Banjarmasin

For Marketing

#946 in Asia

#2546 in the World

Founded: 1958

53. Tadulako University

Indonesia | Palu

For Marketing

#979 in Asia

#2610 in the World

Acceptance Rate: 10%
Founded: 1981

54. Widya Mandala Catholic University of Surabaya

Indonesia | Surabaya

For Marketing

#1020 in Asia

#2698 in the World

Acceptance Rate: 78%
Founded: 1960

55. Maulana Malik Ibrahim State Islamic University of Malang

Indonesia | Malang

For Marketing

#1030 in Asia

#2716 in the World

Acceptance Rate: 15%
Founded: 2004

56. Maranatha Christian University

Indonesia | Bandung

For Marketing

#1048 in Asia

#2753 in the World

Acceptance Rate: 10%
Founded: 1965

57. University Putra Indonesia of Padang Yptk

Indonesia | Padang

For Marketing

#1099 in Asia

#2868 in the World

Enrollment: 11,000
Founded: 2001

58. National University, Indonesia

Indonesia | Jakarta

For Marketing

#1109 in Asia

#2903 in the World

Founded: 1949

59. Wijaya Putra University

Indonesia | Surabaya

For Marketing

#1218 in Asia

#3096 in the World

Founded: 1981

60. Soegijapranata Catholic University

Indonesia | Semarang

For Marketing

#1254 in Asia

#3172 in the World

Acceptance Rate: 79%
Founded: 1964

61. Swiss German University

Indonesia | Tangerang

For Marketing

#1285 in Asia

#3246 in the World

Acceptance Rate: 69%
Enrollment: 1,368
Founded: 2000

62. Duta Wacana Christian University

Indonesia | Yogyakarta

For Marketing

#1315 in Asia

#3323 in the World

Acceptance Rate: 83%
Founded: 1985

63. Widya Gama University

Indonesia | Malang

For Marketing

#1333 in Asia

#3368 in the World

Founded: 1985

64. Sanata Dharma University

Indonesia | Sleman

For Marketing

#1350 in Asia

#3405 in the World

Acceptance Rate: 29%
Founded: 1955

65. Nusa Cendana University

Indonesia | Kupang

For Marketing

#1364 in Asia

#3425 in the World

Founded: 1962

66. Pakuan University

Indonesia | Bogor

For Marketing

#1376 in Asia

#3447 in the World

Acceptance Rate: 69%
Founded: 1980

67. University of Bangka Belitung

Indonesia | Pangkalpinang

For Marketing

#1403 in Asia

#3499 in the World

Acceptance Rate: 12%
Founded: 2006

68. Bakrie University

Indonesia | Jakarta

For Marketing

#1415 in Asia

#3522 in the World

Acceptance Rate: 92%
Founded: 2009

69. University of Palangka Raya

Indonesia | Palangka Raya

For Marketing

#1592 in Asia

#3866 in the World

Founded: 1963

70. Christian University of Indonesia

Indonesia | Jakarta

For Marketing

#1623 in Asia

#3930 in the World

Acceptance Rate: 50%
Founded: 1953

71. Nommensen HKBP University

Indonesia | Medan

For Marketing

#1693 in Asia

#4069 in the World

Founded: 1954

72. YARSI University

Indonesia | Jakarta

For Marketing

#1779 in Asia

#4255 in the World

Acceptance Rate: 10%
Founded: 1967

73. State University of Papua

Indonesia | Manokwari

For Marketing

#1996 in Asia

#4673 in the World

Founded: 2000

The best cities to study Marketing in Indonesia based on the number of universities and their ranks are Bandung, Depok, Jakarta, and Semarang.