Best Universities for Marketing in Europe

Updated: February 29, 2024

Ranking by academic field

Below is a list of best universities in Europe ranked based on their research performance in Marketing. A graph of 21.7M citations received by 1.04M academic papers made by 1,177 universities in Europe was used to calculate publications' ratings, which then were adjusted for release dates and added to final scores.

We don't distinguish between undergraduate and graduate programs nor do we adjust for current majors offered. You can find information about granted degrees on a university page but always double-check with the university website.

1. University of Cambridge

United Kingdom | England

For Marketing

#1 in the United Kingdom

#24 in the World

Acceptance Rate: 21%
Founded: 1209

2. University of Manchester

United Kingdom | England

For Marketing

#2 in the United Kingdom

#29 in the World

Founded: 1824

3. University College London

United Kingdom | England

For Marketing

#3 in the United Kingdom

#30 in the World

Enrollment: 42,000
Founded: 1826

4. University of Oxford

United Kingdom | England

For Marketing

#4 in the United Kingdom

#34 in the World

Acceptance Rate: 22%
Founded: 1096

5. Catholic University of Leuven

Belgium | Leuven

For Marketing

#43 in the World

Enrollment: 62,693
Founded: 1425

6. Imperial College London

United Kingdom | England

For Marketing

#5 in the United Kingdom

#44 in the World

Enrollment: 17,565
Founded: 1907

7. Erasmus University Rotterdam

Netherlands | Rotterdam

For Marketing

#1 in the Netherlands

#52 in the World

Acceptance Rate: 53%
Founded: 1913

8. University of Warwick

United Kingdom | England

For Marketing

#6 in the United Kingdom

#54 in the World

Enrollment: 27,278
Founded: 1965

9. Delft University of Technology

Netherlands | Delft

For Marketing

#2 in the Netherlands

#55 in the World

Acceptance Rate: 50%
Enrollment: 24,703
Founded: 1842

10. Eindhoven University of Technology

Netherlands | Eindhoven

For Marketing

#3 in the Netherlands

#59 in the World

Acceptance Rate: 50%
Founded: 1956

11. University of Nottingham

United Kingdom | England

For Marketing

#7 in the United Kingdom

#60 in the World

Founded: 1948

12. Cranfield University

United Kingdom | England

For Marketing

#8 in the United Kingdom

#64 in the World

Acceptance Rate: 59%
Enrollment: 4,825
Founded: 1993

13. University of Amsterdam

Netherlands | Amsterdam

For Marketing

#4 in the Netherlands

#66 in the World

Acceptance Rate: 51%
Enrollment: 41,000
Founded: 1632

14. Cardiff University

United Kingdom | Wales

For Marketing

#9 in the United Kingdom

#67 in the World

Founded: 1997

15. University of Groningen

Netherlands | Groningen

For Marketing

#5 in the Netherlands

#69 in the World

Acceptance Rate: 50%
Enrollment: 34,000
Founded: 1614

16. Ghent University

Belgium | Ghent

For Marketing

#72 in the World

Enrollment: 41,669
Founded: 1817

17. Polytechnic University of Milan

Italy | Lombardy

For Marketing

#1 in Italy

#73 in the World

Acceptance Rate: 28%
Enrollment: 48,645
Male:Female: 65:35
Founded: 1863

18. Loughborough University

United Kingdom | England

For Marketing

#10 in the United Kingdom

#84 in the World

Enrollment: 19,449
Founded: 1966

19. Lund University

For Marketing

#1 in Sweden

#86 in the World

Enrollment: 40,000
Founded: 1666

20. University of Birmingham

United Kingdom | England

For Marketing

#11 in the United Kingdom

#87 in the World

Founded: 1900

21. University of Sheffield

United Kingdom | England

For Marketing

#12 in the United Kingdom

#92 in the World

Founded: 1905

22. University of Twente

Netherlands | Enschede

For Marketing

#6 in the Netherlands

#94 in the World

Acceptance Rate: 51%
Founded: 1961

23. University of Southampton

United Kingdom | England

For Marketing

#13 in the United Kingdom

#96 in the World

Enrollment: 21,335
Founded: 1952

24. Swiss Federal Institute of Technology Zurich

Switzerland | Zurich

For Marketing

#1 in Switzerland

#97 in the World

Acceptance Rate: 8%
Enrollment: 23,420

25. King's College London

United Kingdom | England

For Marketing

#14 in the United Kingdom

#98 in the World

Founded: 1829

26. Tilburg University

Netherlands | Tilburg

For Marketing

#7 in the Netherlands

#102 in the World

Acceptance Rate: 57%
Enrollment: 17,378
Founded: 1927

27. University of Edinburgh

United Kingdom | Scotland

For Marketing

#15 in the United Kingdom

#105 in the World

Acceptance Rate: 51%
Founded: 1583

28. University of Leeds

United Kingdom | England

For Marketing

#16 in the United Kingdom

#107 in the World

Founded: 1904

29. Aalborg University

Denmark | Aalborg

For Marketing

#108 in the World

Acceptance Rate: 40%
Enrollment: 20,353
Founded: 1974

30. Wageningen University

Netherlands | Wageningen

For Marketing

#8 in the Netherlands

#110 in the World

Enrollment: 12,819
Founded: 1918

31. University of Strathclyde

United Kingdom | Scotland

For Marketing

#17 in the United Kingdom

#111 in the World

Founded: 1964

32. Utrecht University

Netherlands | Utrecht

For Marketing

#9 in the Netherlands

#112 in the World

Acceptance Rate: 22%
Founded: 1636

33. London Business School

United Kingdom | England

For Marketing

#18 in the United Kingdom

#119 in the World

Acceptance Rate: 25%
Founded: 1964

34. University of Bologna

Italy | Emilia-Romagna

For Marketing

#2 in Italy

#126 in the World

Acceptance Rate: 73%
Enrollment: 79,999
Founded: 1088

35. Technical University of Munich

Germany | Bavaria

For Marketing

#127 in the World

Acceptance Rate: 46%
Enrollment: 44,000
Male:Female: 63:37
Founded: 1868

36. University of Bath

United Kingdom | England

For Marketing

#19 in the United Kingdom

#130 in the World

Acceptance Rate: 67%
Enrollment: 18,857
Male:Female: 53:47
Founded: 1966

37. RWTH Aachen University

Germany | North Rhine-Westphalia

For Marketing

#135 in the World

Enrollment: 47,521
Founded: 1870

38. Copenhagen Business School

Denmark | Frederiksberg

For Marketing

#136 in the World

Founded: 1917

39. Linkoping University

Sweden | Linkoping

For Marketing

#2 in Sweden

#137 in the World

Acceptance Rate: 41%
Enrollment: 22,441
Founded: 1975

40. Lancaster University

United Kingdom | England

For Marketing

#20 in the United Kingdom

#141 in the World

Acceptance Rate: 22%
Founded: 1964

41. Maastricht University

Netherlands | Maastricht

For Marketing

#10 in the Netherlands

#142 in the World

Enrollment: 18,000
Founded: 1976

42. Radboud University

Netherlands | Nijmegen

For Marketing

#11 in the Netherlands

#144 in the World

Founded: 1923

43. Norwegian University of Science and Technology

Norway | Trondheim

For Marketing

#1 in Norway

#145 in the World

Enrollment: 42,031
Founded: 1996

44. Aarhus University

Denmark | Aarhus

For Marketing

#147 in the World

Acceptance Rate: 42%
Enrollment: 33,020
Founded: 1928

45. University of Sussex

United Kingdom | England

For Marketing

#21 in the United Kingdom

#151 in the World

Enrollment: 17,319
Male:Female: 44:56
Founded: 1961

46. University of Glasgow

United Kingdom | Scotland

For Marketing

#22 in the United Kingdom

#153 in the World

Founded: 1451

47. Ulster University

United Kingdom | Northern Ireland

For Marketing

#23 in the United Kingdom

#155 in the World

Founded: 1968

48. University of Surrey

United Kingdom | England

For Marketing

#24 in the United Kingdom

#159 in the World

Enrollment: 16,900
Founded: 1966

49. University of St. Gallen

Switzerland | St. Gallen

For Marketing

#2 in Switzerland

#163 in the World

Enrollment: 7,666

50. University of Liverpool

United Kingdom | England

For Marketing

#25 in the United Kingdom

#165 in the World

Enrollment: 28,693
Founded: 1881

51. London School of Economics and Political Science

United Kingdom | England

For Marketing

#26 in the United Kingdom

#167 in the World

Acceptance Rate: 8%
Enrollment: 9,218
Founded: 1895

52. University of Hamburg

Germany | Hamburg State

For Marketing

#170 in the World

Enrollment: 43,957
Founded: 1919

53. Federal Institute of Technology Lausanne

Switzerland | Lausanne

For Marketing

#3 in Switzerland

#172 in the World

Enrollment: 12,576

54. Free University Amsterdam

Netherlands | Amsterdam

For Marketing

#12 in the Netherlands

#173 in the World

Acceptance Rate: 45%
Founded: 1880

55. KTH Royal Institute of Technology

Sweden | Stockholm

For Marketing

#3 in Sweden

#174 in the World

Acceptance Rate: 41%
Enrollment: 14,278
Founded: 1827

56. Newcastle University

United Kingdom | England

For Marketing

#27 in the United Kingdom

#178 in the World

Founded: 1963

57. University of Bristol

United Kingdom | England

For Marketing

#28 in the United Kingdom

#180 in the World

Acceptance Rate: 63%
Enrollment: 27,513
Founded: 1909

58. Brunel University London

United Kingdom | England

For Marketing

#29 in the United Kingdom

#195 in the World

Acceptance Rate: 54%
Founded: 1966

59. Chalmers University of Technology

Sweden | Gothenburg

For Marketing

#4 in Sweden

#196 in the World

Acceptance Rate: 79%
Enrollment: 10,912
Founded: 1829

60. University of Lisbon

Portugal | Lisbon

For Marketing

#198 in the World

Enrollment: 49,769
Founded: 1911

61. Aalto University

Finland | Espoo

For Marketing

#201 in the World

Acceptance Rate: 18%
Enrollment: 11,440
Founded: 2010

62. Bocconi University

Italy | Lombardy

For Marketing

#3 in Italy

#203 in the World

Founded: 1902

63. Technical University of Denmark

Denmark | Kongens Lyngby

For Marketing

#204 in the World

Acceptance Rate: 38%
Founded: 1829

64. University of York

United Kingdom | England

For Marketing

#30 in the United Kingdom

#205 in the World

Acceptance Rate: 20%
Founded: 1963

65. University of Valencia

Spain | Valencia

For Marketing

#1 in Spain

#207 in the World

Acceptance Rate: 51%
Enrollment: 58,390

66. Stockholm University

Sweden | Stockholm

For Marketing

#5 in Sweden

#208 in the World

Enrollment: 37,484
Founded: 1878

67. University of Padua

For Marketing

#4 in Italy

#211 in the World

Acceptance Rate: 40%
Enrollment: 62,876
Founded: 1222

68. Sapienza University of Rome

For Marketing

#5 in Italy

#212 in the World

Enrollment: 100,155
Founded: 1303

69. Uppsala University

Sweden | Uppsala

For Marketing

#6 in Sweden

#214 in the World

Acceptance Rate: 69%
Enrollment: 35,556
Founded: 1477

70. Technical University of Berlin

Germany | Brandenburg

For Marketing

#216 in the World

Enrollment: 35,149
Founded: 1946

71. University of Oslo

For Marketing

#2 in Norway

#221 in the World

Enrollment: 26,650
Founded: 1811

72. University College Dublin

Ireland | Dublin

For Marketing

#226 in the World

Acceptance Rate: 42%
Enrollment: 33,321
Founded: 1854

73. University of Reading

United Kingdom | England

For Marketing

#31 in the United Kingdom

#228 in the World

Founded: 1892

74. Karlsruhe Institute of Technology

Germany | Baden-Wurttemberg

For Marketing

#230 in the World

Acceptance Rate: 26%
Enrollment: 23,321
Founded: 2009

75. Polytechnic University of Valencia

Spain | Valencia

For Marketing

#2 in Spain

#231 in the World

Acceptance Rate: 50%
Enrollment: 28,450
Founded: 1968

76. Vienna University of Economics and Business

Austria | Vienna

For Marketing

#235 in the World

Enrollment: 23,759
Founded: 1975

77. University of Vienna

Austria | Vienna

For Marketing

#238 in the World

Enrollment: 93,628
Founded: 1365

78. University of Zurich

Switzerland | Zurich

For Marketing

#4 in Switzerland

#239 in the World

Acceptance Rate: 19%
Enrollment: 25,732

79. University of Southern Denmark

Denmark | Odense

For Marketing

#241 in the World

Acceptance Rate: 35%
Founded: 1966

80. University of Copenhagen

Denmark | Copenhagen

For Marketing

#243 in the World

Acceptance Rate: 37%
Founded: 1479

81. University of Munich

Germany | Bavaria

For Marketing

#244 in the World

Acceptance Rate: 55%
Enrollment: 52,418
Founded: 1472

82. University of Helsinki

Finland | Helsinki

For Marketing

#245 in the World

Acceptance Rate: 12%
Enrollment: 31,312
Founded: 1640

83. University of Tampere

Finland | Tampere

For Marketing

#258 in the World

Acceptance Rate: 12%
Enrollment: 30,000
Founded: 1925

84. University of Granada

Spain | Granada

For Marketing

#3 in Spain

#260 in the World

Founded: 1531

85. University of Gothenburg

Sweden | Gothenburg

For Marketing

#7 in Sweden

#261 in the World

Enrollment: 36,003
Founded: 1891

86. University of Ljubljana

Slovenia | Ljubljana

For Marketing

#264 in the World

Enrollment: 37,874
Founded: 1919

87. Vienna University of Technology

Austria | Vienna

For Marketing

#265 in the World

Enrollment: 29,341
Founded: 1872

88. University of East Anglia

United Kingdom | England

For Marketing

#32 in the United Kingdom

#268 in the World

Acceptance Rate: 22%
Founded: 1963

89. University of Exeter

United Kingdom | England

For Marketing

#33 in the United Kingdom

#269 in the World

Acceptance Rate: 73%
Founded: 1955

90. University of Mannheim

Germany | Baden-Wurttemberg

For Marketing

#270 in the World

Enrollment: 11,532
Founded: 1907

91. Heidelberg University - Germany

Germany | Baden-Wurttemberg

For Marketing

#271 in the World

Acceptance Rate: 45%
Enrollment: 28,413
Male:Female: 45:55
Founded: 1386

92. University of Wales

United Kingdom | Wales

For Marketing

#34 in the United Kingdom

#277 in the World

Founded: 1893

93. University of Bradford

United Kingdom | England

For Marketing

#35 in the United Kingdom

#279 in the World

Acceptance Rate: 63%
Founded: 1966

94. University of Bonn

Germany | North Rhine-Westphalia

For Marketing

#280 in the World

Acceptance Rate: 36%
Enrollment: 38,043
Founded: 1818

95. Durham University

United Kingdom | England

For Marketing

#36 in the United Kingdom

#282 in the World

Enrollment: 19,520
Founded: 1832

96. Karolinska Institute

Sweden | Stockholm

For Marketing

#8 in Sweden

#284 in the World

Enrollment: 8,070
Founded: 1861

97. City, University of London

United Kingdom | England

For Marketing

#37 in the United Kingdom

#285 in the World

Founded: 1966

98. Pierre and Marie Curie University

France | Ile-de-France

For Marketing

#1 in France

#286 in the World

Acceptance Rate: 20%
Enrollment: 35,114
Founded: 1150

99. University of Porto

Portugal | Porto

For Marketing

#288 in the World

Acceptance Rate: 31%
Enrollment: 29,178
Founded: 1911

100. Polytechnic University of Bari

For Marketing

#6 in Italy

#289 in the World

Founded: 1990