Best Universities for Marketing in the World

Updated: February 29, 2024

Ranking by academic field

Below is a list of best universities in the World ranked based on their research performance in Marketing. A graph of 69.5M citations received by 3.38M academic papers made by 4,738 universities in the World was used to calculate publications' ratings, which then were adjusted for release dates and added to final scores.

We don't distinguish between undergraduate and graduate programs nor do we adjust for current majors offered. You can find information about granted degrees on a university page but always double-check with the university website.

1. University of Michigan - Ann Arbor

United States | Michigan

For Marketing

#1 in North America

#1 in the United States

Acceptance Rate: 18%
Average SAT: 1440
Average ACT: 33
Receiving Aid: 74%

2. Stanford University

United States | California

For Marketing

#2 in North America

#2 in the United States

Acceptance Rate: 4%
Average SAT: 1540
Average ACT: 34
Net Price: $18,279

3. University of California - Berkeley

United States | California

For Marketing

#3 in North America

#3 in the United States

Acceptance Rate: 11%
Receiving Aid: 60%
Average Aid: $21,669
Enrollment: 45,307

4. Harvard University

United States | Massachusetts

For Marketing

#4 in North America

#4 in the United States

Acceptance Rate: 3%
Average SAT: 1535
Average ACT: 35
Net Price: $19,491

5. University of Pennsylvania

United States | Pennsylvania

For Marketing

#5 in North America

#5 in the United States

Acceptance Rate: 7%
Average SAT: 1535
Average ACT: 35
Net Price: $26,123

6. Pennsylvania State University

United States | Pennsylvania

For Marketing

#6 in North America

#6 in the United States

Acceptance Rate: 55%
Average SAT: 1300
Average ACT: 29
Receiving Aid: 68%

7. Texas A&M University - College Station

United States | Texas

For Marketing

#7 in North America

#7 in the United States

Acceptance Rate: 63%
Average SAT: 1270
Average ACT: 28
Receiving Aid: 74%

8. Cornell University

United States | New York State

For Marketing

#8 in North America

#8 in the United States

Acceptance Rate: 7%
Average SAT: 1520
Average ACT: 34
Net Price: $26,060

9. Massachusetts Institute of Technology

United States | Massachusetts

For Marketing

#9 in North America

#9 in the United States

Acceptance Rate: 4%
Average SAT: 1555
Average ACT: 36
Net Price: $20,232

10. University of Toronto

Canada | Ontario

For Marketing

#10 in North America

#1 in Canada

Enrollment: 27,651
Founded: 1827

11. Michigan State University

United States | Michigan

For Marketing

#11 in North America

#10 in the United States

Acceptance Rate: 88%
Average SAT: 1260
Average ACT: 28
Receiving Aid: 94%

12. Hong Kong Polytechnic University

China | Hong Kong

For Marketing

#1 in Asia

#1 in China

Founded: 1937

13. Columbia University

United States | New York State

For Marketing

#12 in North America

#11 in the United States

Acceptance Rate: 4%
Average SAT: 1535
Average ACT: 35
Net Price: $22,058

14. University of Maryland - College Park

United States | Maryland

For Marketing

#13 in North America

#12 in the United States

Acceptance Rate: 45%
Average SAT: 1440
Average ACT: 32
Receiving Aid: 63%

15. Arizona State University - Tempe

United States | Arizona

For Marketing

#14 in North America

#13 in the United States

Acceptance Rate: 90%
Receiving Aid: 93%
Average Aid: $12,381
Enrollment: 80,065

16. Ohio State University

United States | Ohio

For Marketing

#15 in North America

#14 in the United States

Acceptance Rate: 53%
Average SAT: 1395
Average ACT: 31
Receiving Aid: 83%

17. University of Florida

United States | Florida

For Marketing

#16 in North America

#15 in the United States

Acceptance Rate: 23%
Average SAT: 1395
Average ACT: 31
Receiving Aid: 94%

18. University of Illinois at Urbana - Champaign

United States | Illinois

For Marketing

#17 in North America

#16 in the United States

Acceptance Rate: 45%
Average SAT: 1415
Average ACT: 32
Receiving Aid: 64%

19. University of Texas at Austin

United States | Texas

For Marketing

#18 in North America

#17 in the United States

Acceptance Rate: 31%
Average SAT: 1365
Average ACT: 30
Receiving Aid: 89%

20. University of Minnesota - Twin Cities

United States | Minnesota

For Marketing

#19 in North America

#18 in the United States

Acceptance Rate: 75%
Average SAT: 1395
Average ACT: 30
Receiving Aid: 82%

21. University of Washington - Seattle

United States | Washington

For Marketing

#20 in North America

#19 in the United States

Acceptance Rate: 48%
Receiving Aid: 58%
Average Aid: $14,731
Enrollment: 52,319

22. Carnegie Mellon University

United States | Pennsylvania

For Marketing

#21 in North America

#20 in the United States

Acceptance Rate: 11%
Average SAT: 1530
Average ACT: 35
Net Price: $33,499

23. University of Wisconsin - Madison

United States | Wisconsin

For Marketing

#22 in North America

#21 in the United States

Acceptance Rate: 49%
Average SAT: 1425
Average ACT: 29
Receiving Aid: 58%

24. University of Cambridge

United Kingdom | England

For Marketing

#1 in Europe

#1 in the United Kingdom

Acceptance Rate: 21%
Founded: 1209

25. National University of Singapore

Singapore | Singapore City

For Marketing

#2 in Asia

#1 in Singapore

Enrollment: 30,098
Founded: 1905

26. University of Southern California

United States | California

For Marketing

#23 in North America

#22 in the United States

Acceptance Rate: 12%
Average SAT: 1500
Average ACT: 34
Net Price: $36,808

27. New York University

United States | New York State

For Marketing

#24 in North America

#23 in the United States

Acceptance Rate: 12%
Average SAT: 1520
Average ACT: 34
Net Price: $29,499

28. University of Hong Kong

China | Hong Kong

For Marketing

#3 in Asia

#2 in China

Acceptance Rate: 17%
Enrollment: 21,652
Founded: 1911

29. University of Manchester

United Kingdom | England

For Marketing

#2 in Europe

#2 in the United Kingdom

Founded: 1824

30. University College London

United Kingdom | England

For Marketing

#3 in Europe

#3 in the United Kingdom

Enrollment: 42,000
Founded: 1826

31. University of British Columbia

Canada | British Columbia

For Marketing

#25 in North America

#2 in Canada

Acceptance Rate: 52%
Enrollment: 20,893
Founded: 1908

32. University of California - Los Angeles

United States | California

For Marketing

#26 in North America

#24 in the United States

Acceptance Rate: 9%
Receiving Aid: 57%
Average Aid: $21,766
Enrollment: 46,430

33. Georgia Institute of Technology

United States | Georgia

For Marketing

#27 in North America

#25 in the United States

Acceptance Rate: 17%
Average SAT: 1460
Average ACT: 33
Receiving Aid: 73%

34. University of Oxford

United Kingdom | England

For Marketing

#4 in Europe

#4 in the United Kingdom

Acceptance Rate: 22%
Founded: 1096

35. University of Sydney

Australia | Sydney

For Marketing

#1 in Australia

Enrollment: 63,602
Founded: 1850

36. University of Melbourne

Australia | Melbourne

For Marketing

#2 in Australia

Acceptance Rate: 77%
Enrollment: 49,000
Founded: 1853

37. University of Chicago

United States | Illinois

For Marketing

#28 in North America

#26 in the United States

Acceptance Rate: 5%
Average SAT: 1540
Average ACT: 35
Net Price: $36,991

38. University of North Carolina at Chapel Hill

United States | North Carolina

For Marketing

#29 in North America

#27 in the United States

Acceptance Rate: 17%
Average SAT: 1440
Average ACT: 32
Receiving Aid: 59%

39. Northwestern University

United States | Illinois

For Marketing

#30 in North America

#28 in the United States

Acceptance Rate: 7%
Average SAT: 1530
Average ACT: 34
Net Price: $22,095

40. University of New South Wales

Australia | Sydney

For Marketing

#3 in Australia

Acceptance Rate: 60%
Founded: 1949

41. Iowa State University

United States | Iowa State

For Marketing

#31 in North America

#29 in the United States

Acceptance Rate: 90%
Average SAT: 1220
Average ACT: 25
Receiving Aid: 89%

42. University of Queensland

Australia | St Lucia

For Marketing

#4 in Australia

Enrollment: 48,771
Founded: 1909

43. Catholic University of Leuven

Belgium | Leuven

For Marketing

#5 in Europe

Enrollment: 62,693
Founded: 1425

44. Imperial College London

United Kingdom | England

For Marketing

#6 in Europe

#5 in the United Kingdom

Enrollment: 17,565
Founded: 1907

45. Monash University

Australia | Clayton

For Marketing

#5 in Australia

Acceptance Rate: 73%
Enrollment: 78,000
Founded: 1958

46. Yale University

United States | Connecticut

For Marketing

#32 in North America

#30 in the United States

Acceptance Rate: 5%
Average SAT: 1540
Average ACT: 34
Net Price: $18,647

47. Rutgers University - New Brunswick

United States | New Jersey

For Marketing

#33 in North America

#31 in the United States

Acceptance Rate: 66%
Average SAT: 1375
Average ACT: 31
Receiving Aid: 70%

48. Duke University

United States | North Carolina

For Marketing

#34 in North America

#32 in the United States

Acceptance Rate: 6%
Average SAT: 1530
Average ACT: 35
Net Price: $23,694

49. Virginia Polytechnic Institute and State University

United States | Virginia

For Marketing

#35 in North America

#33 in the United States

Acceptance Rate: 57%
Average SAT: 1335
Average ACT: 30
Receiving Aid: 71%

50. University of Arizona

United States | Arizona

For Marketing

#36 in North America

#34 in the United States

Acceptance Rate: 87%
Average SAT: 1255
Average ACT: 25
Receiving Aid: 98%

51. Tsinghua University

China | Beijing

For Marketing

#4 in Asia

#3 in China

Enrollment: 48,739
Founded: 1911

52. Erasmus University Rotterdam

Netherlands | Rotterdam

For Marketing

#7 in Europe

#1 in the Netherlands

Acceptance Rate: 53%
Founded: 1913

53. Johns Hopkins University

United States | Maryland

For Marketing

#37 in North America

#35 in the United States

Acceptance Rate: 7%
Average SAT: 1545
Average ACT: 35
Net Price: $24,034

54. University of Warwick

United Kingdom | England

For Marketing

#8 in Europe

#6 in the United Kingdom

Enrollment: 27,278
Founded: 1965

55. Delft University of Technology

Netherlands | Delft

For Marketing

#9 in Europe

#2 in the Netherlands

Acceptance Rate: 50%
Enrollment: 24,703
Founded: 1842

56. University of Pittsburgh

United States | Pennsylvania

For Marketing

#38 in North America

#36 in the United States

Acceptance Rate: 49%
Average SAT: 1375
Average ACT: 31
Receiving Aid: 87%

57. Boston University

United States | Massachusetts

For Marketing

#39 in North America

#37 in the United States

Acceptance Rate: 14%
Average SAT: 1425
Average ACT: 33
Net Price: $27,829

58. Purdue University

United States | Indiana

For Marketing

#40 in North America

#38 in the United States

Acceptance Rate: 53%
Average SAT: 1335
Average ACT: 31
Receiving Aid: 60%

59. Eindhoven University of Technology

Netherlands | Eindhoven

For Marketing

#10 in Europe

#3 in the Netherlands

Acceptance Rate: 50%
Founded: 1956

60. University of Nottingham

United Kingdom | England

For Marketing

#11 in Europe

#7 in the United Kingdom

Founded: 1948

61. Nanyang Technological University

Singapore | Singapore City

For Marketing

#5 in Asia

#2 in Singapore

Enrollment: 33,000
Founded: 1955

62. Queensland University of Technology

Australia | Brisbane

For Marketing

#6 in Australia

Acceptance Rate: 77%
Founded: 1989

63. University of California - Davis

United States | California

For Marketing

#41 in North America

#39 in the United States

Acceptance Rate: 37%
Receiving Aid: 63%
Average Aid: $20,548
Enrollment: 39,679

64. Cranfield University

United Kingdom | England

For Marketing

#12 in Europe

#8 in the United Kingdom

Acceptance Rate: 59%
Enrollment: 4,825
Founded: 1993

65. University of Virginia

United States | Virginia

For Marketing

#42 in North America

#40 in the United States

Acceptance Rate: 19%
Average SAT: 1470
Average ACT: 33
Receiving Aid: 54%

66. University of Amsterdam

Netherlands | Amsterdam

For Marketing

#13 in Europe

#4 in the Netherlands

Acceptance Rate: 51%
Enrollment: 41,000
Founded: 1632

67. Cardiff University

United Kingdom | Wales

For Marketing

#14 in Europe

#9 in the United Kingdom

Founded: 1997

68. McMaster University

Canada | Ontario

For Marketing

#43 in North America

#3 in Canada

Enrollment: 27,965
Founded: 1887

69. University of Groningen

Netherlands | Groningen

For Marketing

#15 in Europe

#5 in the Netherlands

Acceptance Rate: 50%
Enrollment: 34,000
Founded: 1614

70. University of Auckland

New Zealand | Auckland

For Marketing

#1 in New Zealand

Founded: 1883

71. University of Alberta

Canada | Alberta

For Marketing

#44 in North America

#4 in Canada

Enrollment: 31,185
Founded: 1908

72. Ghent University

Belgium | Ghent

For Marketing

#16 in Europe

Enrollment: 41,669
Founded: 1817

73. Polytechnic University of Milan

Italy | Lombardy

For Marketing

#17 in Europe

#1 in Italy

Acceptance Rate: 28%
Enrollment: 48,645
Male:Female: 65:35
Founded: 1863

74. University of Calgary

Canada | Alberta

For Marketing

#45 in North America

#5 in Canada

Acceptance Rate: 55%
Enrollment: 33,000
Founded: 1966

75. Shanghai Jiao Tong University

China | Shanghai

For Marketing

#6 in Asia

#4 in China

Enrollment: 47,000
Founded: 1896

76. McGill University

Canada | Quebec State

For Marketing

#46 in North America

#6 in Canada

Acceptance Rate: 46%
Enrollment: 37,888
Founded: 1821

77. North Carolina State University at Raleigh

United States | North Carolina

For Marketing

#47 in North America

#41 in the United States

Acceptance Rate: 47%
Average SAT: 1370
Average ACT: 31
Receiving Aid: 80%

78. University of California - Irvine

United States | California

For Marketing

#48 in North America

#42 in the United States

Acceptance Rate: 21%
Receiving Aid: 80%
Average Aid: $17,411
Enrollment: 35,937

79. University of California-San Diego

United States | California

For Marketing

#49 in North America

#43 in the United States

Acceptance Rate: 24%
Receiving Aid: 61%
Average Aid: $20,782
Enrollment: 42,006

80. Georgia State University

United States | Georgia

For Marketing

#50 in North America

#44 in the United States

Acceptance Rate: 67%
Average SAT: 1135
Average ACT: 23
Receiving Aid: 95%

81. University of Georgia

United States | Georgia

For Marketing

#51 in North America

#45 in the United States

Acceptance Rate: 43%
Average SAT: 1320
Average ACT: 30
Receiving Aid: 94%

82. Florida State University

United States | Florida

For Marketing

#52 in North America

#46 in the United States

Acceptance Rate: 25%
Average SAT: 1290
Average ACT: 29
Receiving Aid: 93%

83. Western University

Canada | Ontario

For Marketing

#53 in North America

#7 in Canada

Acceptance Rate: 31%
Enrollment: 21,836
Founded: 1878

84. Loughborough University

United Kingdom | England

For Marketing

#18 in Europe

#10 in the United Kingdom

Enrollment: 19,449
Founded: 1966

85. City University of Hong Kong

China | Hong Kong

For Marketing

#7 in Asia

#5 in China

Acceptance Rate: 36%
Founded: 1984

86. Lund University

For Marketing

#19 in Europe

#1 in Sweden

Enrollment: 40,000
Founded: 1666

87. University of Birmingham

United Kingdom | England

For Marketing

#20 in Europe

#11 in the United Kingdom

Founded: 1900

88. University of Kentucky

United States | Kentucky

For Marketing

#54 in North America

#47 in the United States

Acceptance Rate: 95%
Average SAT: 1180
Average ACT: 25
Receiving Aid: 96%

89. Griffith University

Australia | Brisbane

For Marketing

#7 in Australia

Founded: 1971

90. University of Tennessee - Knoxville

United States | Tennessee

For Marketing

#55 in North America

#48 in the United States

Acceptance Rate: 68%
Average SAT: 1250
Average ACT: 28
Receiving Aid: 91%

91. University of Waterloo

Canada | Ontario

For Marketing

#56 in North America

#8 in Canada

Enrollment: 35,900
Founded: 1957

92. University of Sheffield

United Kingdom | England

For Marketing

#21 in Europe

#12 in the United Kingdom

Founded: 1905

93. Emory University

United States | Georgia

For Marketing

#57 in North America

#49 in the United States

Acceptance Rate: 11%
Average SAT: 1490
Average ACT: 33
Net Price: $26,680

94. University of Twente

Netherlands | Enschede

For Marketing

#22 in Europe

#6 in the Netherlands

Acceptance Rate: 51%
Founded: 1961

95. University of Sao Paulo

Brazil | Sao Paulo

For Marketing

#1 in Latin America

#1 in Brazil

Acceptance Rate: 9%
Enrollment: 97,964
Founded: 1827

96. University of Southampton

United Kingdom | England

For Marketing

#23 in Europe

#13 in the United Kingdom

Enrollment: 21,335
Founded: 1952

97. Swiss Federal Institute of Technology Zurich

Switzerland | Zurich

For Marketing

#24 in Europe

#1 in Switzerland

Acceptance Rate: 8%
Enrollment: 23,420

98. King's College London

United Kingdom | England

For Marketing

#25 in Europe

#14 in the United Kingdom

Founded: 1829

99. Zhejiang University

China | Hangzhou

For Marketing

#8 in Asia

#6 in China

Enrollment: 60,739
Founded: 1897

100. Tel Aviv University

Israel | Tel Aviv

For Marketing

#9 in Asia

#1 in Israel

Enrollment: 30,000
Founded: 1956