Best Universities for Marketing in the World

Updated: March 02, 2025

Ranking by academic field

Below is a list of best universities in the World ranked based on their research performance in Marketing. A graph of 98.3M citations received by 3.81M academic papers made by 4,949 universities in the World was used to calculate publications' ratings, which then were adjusted for release dates and added to final scores.

We don't distinguish between undergraduate and graduate programs nor do we adjust for current majors offered. You can find information about granted degrees on a university page but always double-check with the university website.

1. University of Michigan - Ann Arbor

United States Flag

United States | Michigan

For Marketing

#1 in North America

#1 in the United States

Acceptance Rate: 18%
Average SAT: 1440
Average ACT: 33
Receiving Aid: 66%

2. University of California - Berkeley

United States Flag

United States | California

For Marketing

#2 in North America

#2 in the United States

Acceptance Rate: 12%
Receiving Aid: 61%
Average Aid: $25,951
Enrollment: 45,699

3. Stanford University

United States Flag

United States | California

For Marketing

#3 in North America

#3 in the United States

Acceptance Rate: 4%
Average SAT: 1545
Average ACT: 35
Net Price: $17,998

4. Harvard University

United States Flag

United States | Massachusetts

For Marketing

#4 in North America

#4 in the United States

Acceptance Rate: 3%
Average SAT: 1540
Average ACT: 35
Net Price: $17,900

5. Texas A&M University - College Station

United States Flag

United States | Texas

For Marketing

#5 in North America

#5 in the United States

Acceptance Rate: 63%
Average SAT: 1260
Average ACT: 28
Receiving Aid: 77%

6. University of Pennsylvania

United States Flag

United States | Pennsylvania

For Marketing

#6 in North America

#6 in the United States

Acceptance Rate: 6%
Average SAT: 1535
Average ACT: 35
Net Price: $26,017

7. Cornell University

United States Flag

United States | New York State

For Marketing

#7 in North America

#7 in the United States

Acceptance Rate: 8%
Average SAT: 1520
Average ACT: 34
Net Price: $26,455

8. Massachusetts Institute of Technology

United States Flag

United States | Massachusetts

For Marketing

#8 in North America

#8 in the United States

Acceptance Rate: 5%
Average SAT: 1545
Average ACT: 35
Net Price: $21,519

9. Pennsylvania State University

United States Flag

United States | Pennsylvania

For Marketing

#9 in North America

#9 in the United States

Acceptance Rate: 54%
Average SAT: 1310
Average ACT: 30
Receiving Aid: 66%

10. University of Toronto

Canada | Ontario

For Marketing

#10 in North America

#1 in Canada

Enrollment: 27,651
Founded: 1827

11. Michigan State University

United States Flag

United States | Michigan

For Marketing

#11 in North America

#10 in the United States

Acceptance Rate: 84%
Average SAT: 1250
Average ACT: 29
Receiving Aid: 97%

12. Hong Kong Polytechnic University

China | Hong Kong

For Marketing

#1 in Asia

#1 in China

Founded: 1937

13. Columbia University

United States Flag

United States | New York State

For Marketing

#12 in North America

#11 in the United States

Acceptance Rate: 4%
Average SAT: 1530
Average ACT: 35
Net Price: $20,869

14. University of Illinois at Urbana - Champaign

United States Flag

United States | Illinois

For Marketing

#13 in North America

#12 in the United States

Acceptance Rate: 44%
Average SAT: 1390
Average ACT: 32
Receiving Aid: 61%

15. University of Florida

United States Flag

United States | Florida

For Marketing

#14 in North America

#13 in the United States

Acceptance Rate: 24%
Average SAT: 1390
Average ACT: 31
Receiving Aid: 92%

16. Carnegie Mellon University

United States Flag

United States | Pennsylvania

For Marketing

#15 in North America

#14 in the United States

Acceptance Rate: 11%
Average SAT: 1535
Average ACT: 35
Net Price: $32,964

17. Ohio State University

United States Flag

United States | Ohio

For Marketing

#16 in North America

#15 in the United States

Acceptance Rate: 51%
Average SAT: 1405
Average ACT: 31
Receiving Aid: 75%

18. Arizona State University - Tempe

United States Flag

United States | Arizona

For Marketing

#17 in North America

#16 in the United States

Acceptance Rate: 90%
Receiving Aid: 93%
Average Aid: $11,992
Enrollment: 79,593

19. University of Maryland - College Park

United States Flag

United States | Maryland

For Marketing

#18 in North America

#17 in the United States

Acceptance Rate: 45%
Average SAT: 1445
Average ACT: 34
Receiving Aid: 65%

20. University of Minnesota - Twin Cities

United States Flag

United States | Minnesota

For Marketing

#19 in North America

#18 in the United States

Acceptance Rate: 77%
Average SAT: 1395
Average ACT: 29
Receiving Aid: 81%

21. University of Cambridge

United Kingdom Flag

United Kingdom | England

For Marketing

#1 in Europe

#1 in the United Kingdom

Acceptance Rate: 21%
Founded: 1209

22. University of Washington - Seattle

United States Flag

United States | Washington

For Marketing

#20 in North America

#19 in the United States

Acceptance Rate: 43%
Receiving Aid: 55%
Average Aid: $14,390
Enrollment: 55,620

23. University of Texas at Austin

United States Flag

United States | Texas

For Marketing

#21 in North America

#20 in the United States

Acceptance Rate: 29%
Average SAT: 1360
Average ACT: 30
Receiving Aid: 69%

24. University of Wisconsin - Madison

United States Flag

United States | Wisconsin

For Marketing

#22 in North America

#21 in the United States

Acceptance Rate: 43%
Average SAT: 1435
Average ACT: 30
Receiving Aid: 60%

25. University of Manchester

United Kingdom Flag

United Kingdom | England

For Marketing

#2 in Europe

#2 in the United Kingdom

Founded: 1824

26. University of California - Los Angeles

United States Flag

United States | California

For Marketing

#23 in North America

#22 in the United States

Acceptance Rate: 9%
Receiving Aid: 60%
Average Aid: $22,441
Enrollment: 46,678

27. National University of Singapore

Singapore | Singapore City

For Marketing

#2 in Asia

#1 in Singapore

Enrollment: 30,098
Founded: 1905

28. University of Southern California

United States Flag

United States | California

For Marketing

#24 in North America

#23 in the United States

Acceptance Rate: 10%
Average SAT: 1495
Average ACT: 34
Net Price: $41,496

29. University of Hong Kong

China | Hong Kong

For Marketing

#3 in Asia

#2 in China

Acceptance Rate: 17%
Enrollment: 21,652
Founded: 1911

30. New York University

United States Flag

United States | New York State

For Marketing

#25 in North America

#24 in the United States

Acceptance Rate: 9%
Average SAT: 1525
Average ACT: 34
Net Price: $30,730

31. University College London

United Kingdom Flag

United Kingdom | England

For Marketing

#3 in Europe

#3 in the United Kingdom

Enrollment: 42,000
Founded: 1826

32. University of Oxford

United Kingdom Flag

United Kingdom | England

For Marketing

#4 in Europe

#4 in the United Kingdom

Acceptance Rate: 22%
Founded: 1096

33. Purdue University

United States Flag

United States | Indiana

For Marketing

#26 in North America

#25 in the United States

Acceptance Rate: 50%
Average SAT: 1325
Average ACT: 31
Receiving Aid: 60%

34. University of British Columbia

Canada | British Columbia

For Marketing

#27 in North America

#2 in Canada

Acceptance Rate: 52%
Enrollment: 71,201
Founded: 1908

35. University of Chicago

United States Flag

United States | Illinois

For Marketing

#28 in North America

#26 in the United States

Acceptance Rate: 5%
Average SAT: 1540
Average ACT: 35
Net Price: $27,979

36. Georgia Institute of Technology

United States Flag

United States | Georgia

For Marketing

#29 in North America

#27 in the United States

Acceptance Rate: 16%
Average SAT: 1430
Average ACT: 31
Receiving Aid: 73%

37. University of Sydney

Australia | Sydney

For Marketing

#1 in Australia

Enrollment: 63,602
Founded: 1850

38. Northwestern University

United States Flag

United States | Illinois

For Marketing

#30 in North America

#28 in the United States

Acceptance Rate: 7%
Average SAT: 1525
Average ACT: 34
Net Price: $23,341

39. University of North Carolina at Chapel Hill

United States Flag

United States | North Carolina

For Marketing

#31 in North America

#29 in the United States

Acceptance Rate: 19%
Average SAT: 1450
Average ACT: 32
Receiving Aid: 58%

40. University of Melbourne

Australia | Melbourne

For Marketing

#2 in Australia

Acceptance Rate: 77%
Enrollment: 49,000
Founded: 1853

41. University of New South Wales

Australia | Sydney

For Marketing

#3 in Australia

Acceptance Rate: 60%
Enrollment: 63,864
Founded: 1949

42. Yale University

United States Flag

United States | Connecticut

For Marketing

#32 in North America

#30 in the United States

Acceptance Rate: 5%
Average SAT: 1540
Average ACT: 34
Net Price: $26,044

43. University of Queensland

Australia | St Lucia

For Marketing

#4 in Australia

Enrollment: 48,771
Founded: 1909

44. Catholic University of Leuven

Belgium | Leuven

For Marketing

#5 in Europe

Enrollment: 62,693
Founded: 1425

45. Rutgers University - New Brunswick

United States Flag

United States | New Jersey

For Marketing

#33 in North America

#31 in the United States

Acceptance Rate: 65%
Average SAT: 1375
Average ACT: 31
Receiving Aid: 71%

46. Iowa State University

United States Flag

United States | Iowa State

For Marketing

#34 in North America

#32 in the United States

Acceptance Rate: 89%
Average SAT: 1230
Average ACT: 25
Receiving Aid: 89%

47. Imperial College London

United Kingdom Flag

United Kingdom | England

For Marketing

#6 in Europe

#5 in the United Kingdom

Enrollment: 17,565
Founded: 1907

48. Johns Hopkins University

United States Flag

United States | Maryland

For Marketing

#35 in North America

#33 in the United States

Acceptance Rate: 8%
Average SAT: 1555
Average ACT: 35
Net Price: $22,844

49. Monash University

Australia | Clayton

For Marketing

#5 in Australia

Acceptance Rate: 73%
Enrollment: 78,000
Founded: 1958

50. Boston University

United States Flag

United States | Massachusetts

For Marketing

#36 in North America

#34 in the United States

Acceptance Rate: 11%
Average SAT: 1460
Average ACT: 33
Net Price: $27,551

51. Duke University

United States Flag

United States | North Carolina

For Marketing

#37 in North America

#35 in the United States

Acceptance Rate: 7%
Average SAT: 1540
Average ACT: 35
Net Price: $23,422

52. University of Warwick

United Kingdom Flag

United Kingdom | England

For Marketing

#7 in Europe

#6 in the United Kingdom

Enrollment: 27,278
Founded: 1965

53. Tsinghua University

China | Beijing

For Marketing

#4 in Asia

#3 in China

Enrollment: 48,739
Founded: 1911

54. Virginia Polytechnic Institute and State University

United States Flag

United States | Virginia

For Marketing

#38 in North America

#36 in the United States

Acceptance Rate: 57%
Average SAT: 1330
Average ACT: 30
Receiving Aid: 69%

55. University of Pittsburgh

United States Flag

United States | Pennsylvania

For Marketing

#39 in North America

#37 in the United States

Acceptance Rate: 50%
Average SAT: 1360
Average ACT: 31
Receiving Aid: 87%

56. Erasmus University Rotterdam

Netherlands Flag

Netherlands | Rotterdam

For Marketing

#8 in Europe

#1 in the Netherlands

Acceptance Rate: 53%
Founded: 1913

57. University of Arizona

United States Flag

United States | Arizona

For Marketing

#40 in North America

#38 in the United States

Acceptance Rate: 86%
Average SAT: 1290
Average ACT: 26
Receiving Aid: 98%

58. Delft University of Technology

Netherlands Flag

Netherlands | Delft

For Marketing

#9 in Europe

#2 in the Netherlands

Acceptance Rate: 50%
Enrollment: 24,703
Founded: 1842

59. University of Virginia

United States Flag

United States | Virginia

For Marketing

#41 in North America

#39 in the United States

Acceptance Rate: 17%
Average SAT: 1470
Average ACT: 33
Receiving Aid: 44%

60. Nanyang Technological University

Singapore | Singapore City

For Marketing

#5 in Asia

#2 in Singapore

Enrollment: 33,000
Founded: 1955

61. Queensland University of Technology

Australia | Brisbane

For Marketing

#6 in Australia

Acceptance Rate: 77%
Founded: 1989

62. University of California - Davis

United States Flag

United States | California

For Marketing

#42 in North America

#40 in the United States

Acceptance Rate: 42%
Receiving Aid: 58%
Average Aid: $21,258
Enrollment: 39,707

63. University of Nottingham

United Kingdom Flag

United Kingdom | England

For Marketing

#10 in Europe

#7 in the United Kingdom

Founded: 1948

64. Cardiff University

United Kingdom Flag

United Kingdom | Wales

For Marketing

#11 in Europe

#8 in the United Kingdom

Founded: 1997

65. Eindhoven University of Technology

Netherlands Flag

Netherlands | Eindhoven

For Marketing

#12 in Europe

#3 in the Netherlands

Acceptance Rate: 50%
Enrollment: 13,069
Founded: 1956

66. University of Amsterdam

Netherlands Flag

Netherlands | Amsterdam

For Marketing

#13 in Europe

#4 in the Netherlands

Acceptance Rate: 51%
Enrollment: 41,000
Founded: 1632

67. University of Georgia

United States Flag

United States | Georgia

For Marketing

#43 in North America

#41 in the United States

Acceptance Rate: 37%
Average SAT: 1275
Average ACT: 29
Receiving Aid: 84%

68. Cranfield University

United Kingdom Flag

United Kingdom | England

For Marketing

#14 in Europe

#9 in the United Kingdom

Acceptance Rate: 59%
Enrollment: 4,825
Founded: 1993

69. University of Auckland

New Zealand Flag

New Zealand | Auckland

For Marketing

#1 in New Zealand

Founded: 1883

70. McMaster University

Canada | Ontario

For Marketing

#44 in North America

#3 in Canada

Enrollment: 27,965
Founded: 1887

71. University of California-San Diego

United States Flag

United States | California

For Marketing

#45 in North America

#42 in the United States

Acceptance Rate: 25%
Receiving Aid: 70%
Average Aid: $24,176
Enrollment: 42,376

72. University of Groningen

Netherlands Flag

Netherlands | Groningen

For Marketing

#15 in Europe

#5 in the Netherlands

Acceptance Rate: 50%
Enrollment: 34,000
Founded: 1614

73. Polytechnic University of Milan

Italy | Lombardy

For Marketing

#16 in Europe

#1 in Italy

Acceptance Rate: 28%
Enrollment: 48,645
Male:Female: 65:35
Founded: 1863

74. University of Alberta

Canada | Alberta

For Marketing

#46 in North America

#4 in Canada

Enrollment: 31,185
Founded: 1908

75. North Carolina State University at Raleigh

United States Flag

United States | North Carolina

For Marketing

#47 in North America

#43 in the United States

Acceptance Rate: 40%
Average SAT: 1380
Average ACT: 30
Receiving Aid: 68%

76. Ghent University

Belgium | Ghent

For Marketing

#17 in Europe

Enrollment: 41,669
Founded: 1817

77. Shanghai Jiao Tong University

China | Shanghai

For Marketing

#6 in Asia

#4 in China

Enrollment: 47,000
Founded: 1896

78. Chinese University of Hong Kong

China | Hong Kong

For Marketing

#7 in Asia

#5 in China

Founded: 1963

79. City University of Hong Kong

China | Hong Kong

For Marketing

#8 in Asia

#6 in China

Acceptance Rate: 36%
Founded: 1984

80. University of Calgary

Canada | Alberta

For Marketing

#48 in North America

#5 in Canada

Acceptance Rate: 55%
Enrollment: 33,000
Founded: 1966

81. University of California - Irvine

United States Flag

United States | California

For Marketing

#49 in North America

#44 in the United States

Acceptance Rate: 26%
Receiving Aid: 71%
Average Aid: $21,533
Enrollment: 36,582

82. Western University

Canada | Ontario

For Marketing

#50 in North America

#6 in Canada

Acceptance Rate: 31%
Enrollment: 21,836
Founded: 1878

83. Georgia State University

United States Flag

United States | Georgia

For Marketing

#51 in North America

#45 in the United States

Acceptance Rate: 62%
Average SAT: 1160
Average ACT: 23
Receiving Aid: 94%

84. McGill University

Canada | Quebec State

For Marketing

#52 in North America

#7 in Canada

Acceptance Rate: 46%
Enrollment: 37,888
Founded: 1821

85. University of Tennessee - Knoxville

United States Flag

United States | Tennessee

For Marketing

#53 in North America

#46 in the United States

Acceptance Rate: 46%
Average SAT: 1265
Average ACT: 28
Receiving Aid: 90%

86. University of Sao Paulo

Brazil | Sao Paulo

For Marketing

#1 in Latin America

#1 in Brazil

Acceptance Rate: 9%
Enrollment: 97,964
Founded: 1827

87. Florida State University

United States Flag

United States | Florida

For Marketing

#54 in North America

#47 in the United States

Acceptance Rate: 25%
Average SAT: 1315
Average ACT: 29
Receiving Aid: 95%

88. Griffith University

Australia | Brisbane

For Marketing

#7 in Australia

Founded: 1971

89. University of Birmingham

United Kingdom Flag

United Kingdom | England

For Marketing

#18 in Europe

#10 in the United Kingdom

Founded: 1900

90. Loughborough University

United Kingdom Flag

United Kingdom | England

For Marketing

#19 in Europe

#11 in the United Kingdom

Enrollment: 19,449
Founded: 1966

91. University of Kentucky

United States Flag

United States | Kentucky

For Marketing

#55 in North America

#48 in the United States

Acceptance Rate: 92%
Average SAT: 1185
Average ACT: 25
Receiving Aid: 97%

92. Emory University

United States Flag

United States | Georgia

For Marketing

#56 in North America

#49 in the United States

Acceptance Rate: 11%
Average SAT: 1505
Average ACT: 33
Net Price: $27,986

93. Zhejiang University

China | Hangzhou

For Marketing

#9 in Asia

#7 in China

Enrollment: 60,739
Founded: 1897

94. University of Twente

Netherlands Flag

Netherlands | Enschede

For Marketing

#20 in Europe

#6 in the Netherlands

Acceptance Rate: 51%
Founded: 1961

95. Dartmouth College

United States Flag

United States | New Hampshire

For Marketing

#57 in North America

#50 in the United States

Acceptance Rate: 6%
Average SAT: 1535
Average ACT: 34
Net Price: $17,322

96. University of Sheffield

United Kingdom Flag

United Kingdom | England

For Marketing

#21 in Europe

#12 in the United Kingdom

Founded: 1905

97. Lund University

For Marketing

#22 in Europe

#1 in Sweden

Enrollment: 40,000
Founded: 1666

98. University of Southampton

United Kingdom Flag

United Kingdom | England

For Marketing

#23 in Europe

#13 in the United Kingdom

Enrollment: 21,335
Founded: 1952

99. University of South Carolina - Columbia

United States Flag

United States | South Carolina

For Marketing

#58 in North America

#51 in the United States

Acceptance Rate: 61%
Average SAT: 1280
Average ACT: 29
Receiving Aid: 95%

100. Swiss Federal Institute of Technology Zurich

Switzerland Flag

Switzerland | Zurich

For Marketing

#24 in Europe

#1 in Switzerland

Acceptance Rate: 8%
Enrollment: 23,420