Best Universities for Marketing in Latin America

Updated: February 29, 2024

Ranking by academic field

Below is a list of best universities in Latin America ranked based on their research performance in Marketing. A graph of 1.07M citations received by 108K academic papers made by 285 universities in Latin America was used to calculate publications' ratings, which then were adjusted for release dates and added to final scores.

We don't distinguish between undergraduate and graduate programs nor do we adjust for current majors offered. You can find information about granted degrees on a university page but always double-check with the university website.

1. University of Sao Paulo

Brazil | Sao Paulo

For Marketing

#1 in Brazil

#95 in the World

Acceptance Rate: 9%
Enrollment: 97,964
Founded: 1827

2. Federal University of Rio Grande do Sul

Brazil | Porto Alegre

For Marketing

#2 in Brazil

#292 in the World

Founded: 1934

3. State University of Campinas

Brazil | Campinas

For Marketing

#3 in Brazil

#443 in the World

Acceptance Rate: 15%
Founded: 1966

4. Monterrey Institute of Technology

Mexico | Monterrey

For Marketing

#1 in Mexico

#484 in the World

Acceptance Rate: 56%
Enrollment: 92,736
Founded: 1943

5. University of Chile

Chile | Santiago

For Marketing

#1 in Chile

#499 in the World

Founded: 1842

6. Federal University of Rio de Janeiro

Brazil | Rio de Janeiro

For Marketing

#4 in Brazil

#523 in the World

Acceptance Rate: 10%
Enrollment: 67,329
Founded: 1920

7. Federal University of Santa Catarina

Brazil | Florianopolis

For Marketing

#5 in Brazil

#529 in the World

Acceptance Rate: 15%
Founded: 1960

8. Sao Paulo State University

Brazil | Sao Paulo

For Marketing

#6 in Brazil

#553 in the World

Acceptance Rate: 35%
Founded: 1976

9. Pontifical Catholic University of Chile

Chile | Santiago

For Marketing

#2 in Chile

#582 in the World

Enrollment: 33,971
Founded: 1888

10. Federal University of Minas Gerais

Brazil | Belo Horizonte

For Marketing

#7 in Brazil

#637 in the World

Acceptance Rate: 17%
Founded: 1927

11. National Autonomous University of Mexico

Mexico | Mexico City

For Marketing

#2 in Mexico

#642 in the World

Enrollment: 360,883
Founded: 1551

12. Federal University of Sao Carlos

Brazil | Sao Carlos

For Marketing

#8 in Brazil

#730 in the World

Acceptance Rate: 9%
Founded: 1968

13. Federal University of Vicosa

Brazil | Vicosa

For Marketing

#9 in Brazil

#733 in the World

Founded: 1922

14. University of Brasilia

Brazil | Brasilia

For Marketing

#10 in Brazil

#748 in the World

Acceptance Rate: 10%
Founded: 1962

15. Federal University of Parana

Brazil | Curitiba

For Marketing

#11 in Brazil

#768 in the World

Acceptance Rate: 15%
Founded: 1912

16. Federal University of Pernambuco

Brazil | Recife

For Marketing

#12 in Brazil

#842 in the World

Founded: 1946

17. National University of Colombia

Colombia | Bogota

For Marketing

#872 in the World

Acceptance Rate: 10%
Enrollment: 54,284
Founded: 1867

18. University of the Northeast

Mexico | Tampico

For Marketing

#3 in Mexico

#958 in the World

Founded: 1970

19. Fluminense Federal University

Brazil | Niteroi

For Marketing

#13 in Brazil

#963 in the World

Acceptance Rate: 15%
Founded: 1960

20. Pontifical Catholic University of Rio de Janeiro

Brazil | Rio de Janeiro

For Marketing

#14 in Brazil

#969 in the World

Acceptance Rate: 37%
Founded: 1941

21. University of Buenos Aires

Argentina | Buenos Aires

For Marketing

#1 in Argentina

#1034 in the World

Enrollment: 262,932
Founded: 1821

22. University of the Rio dos Sinos Valley

Brazil | Sao Leopoldo

For Marketing

#15 in Brazil

#1039 in the World

Acceptance Rate: 80%
Enrollment: 23,988
Founded: 1969

23. Federal University of Sao Paulo

Brazil | Sao Paulo

For Marketing

#16 in Brazil

#1054 in the World

Founded: 1933

24. Federal University of Santa Maria

Brazil | Santa Maria

For Marketing

#17 in Brazil

#1084 in the World

Founded: 1960

25. Federal University of Ceara

Brazil | Fortaleza

For Marketing

#18 in Brazil

#1093 in the World

Acceptance Rate: 10%
Founded: 1954

26. Pontifical Catholic University of Parana

Brazil | Curitiba

For Marketing

#19 in Brazil

#1174 in the World

Acceptance Rate: 80%
Founded: 1959

27. University of the Republic

Uruguay | Montevideo

For Marketing

#1176 in the World

Enrollment: 209,129
Founded: 1833

28. Federal University of Paraiba

Brazil | Joao Pessoa

For Marketing

#20 in Brazil

#1178 in the World

Acceptance Rate: 10%
Founded: 1955

29. Federal University of Technology - Parana

Brazil | Curitiba

For Marketing

#21 in Brazil

#1216 in the World

Acceptance Rate: 20%
Founded: 1909

30. University of the Andes, Colombia

Colombia | Bogota

For Marketing

#1247 in the World

Acceptance Rate: 48%
Founded: 1949

31. State University of Maringa

Brazil | Maringa

For Marketing

#22 in Brazil

#1252 in the World

Founded: 1970

32. Metropolitan Autonomous University

Mexico | Mexico City

For Marketing

#4 in Mexico

#1273 in the World

Acceptance Rate: 26%
Enrollment: 61,908
Founded: 1974

33. Pontifical Catholic University of Rio Grande do Sul

Brazil | Porto Alegre

For Marketing

#23 in Brazil

#1308 in the World

Founded: 1948

34. Federal University of Lavras

Brazil | Lavras

For Marketing

#24 in Brazil

#1331 in the World

Acceptance Rate: 16%
Founded: 1908

35. University of the Valley

Colombia | Cali

For Marketing

#1360 in the World

Founded: 1945

36. Federal University of Rio Grande do Norte

For Marketing

#25 in Brazil

#1371 in the World

Acceptance Rate: 14%
Founded: 1958

37. Nove de Julho University

Brazil | Sao Paulo

For Marketing

#26 in Brazil

#1411 in the World

Acceptance Rate: 50%
Founded: 1972

38. National Polytechnic Institute

Mexico | Mexico City

For Marketing

#5 in Mexico

#1449 in the World

Acceptance Rate: 35%
Enrollment: 170,000
Founded: 1936

39. Federal Rural University of Pernambuco

Brazil | Recife

For Marketing

#27 in Brazil

#1458 in the World

Founded: 1912

40. Federal University of Goias

Brazil | Goiania

For Marketing

#28 in Brazil

#1467 in the World

Acceptance Rate: 12%
Founded: 1960

41. Federal University of Bahia

Brazil | Salvador

For Marketing

#29 in Brazil

#1483 in the World

Founded: 1946

42. University of Guadalajara

Mexico | Guadalajara

For Marketing

#6 in Mexico

#1515 in the World

Acceptance Rate: 28%
Founded: 1792

43. National University of La Plata

Argentina | La Plata

For Marketing

#2 in Argentina

#1516 in the World

Acceptance Rate: 70%
Founded: 1905

44. University of the State of Rio de Janeiro

Brazil | Rio de Janeiro

For Marketing

#30 in Brazil

#1520 in the World

Founded: 1950

45. Federal University of Pelotas

Brazil | Pelotas

For Marketing

#31 in Brazil

#1521 in the World

Founded: 1969

46. Pontifical Javeriana University

Colombia | Bogota

For Marketing

#1530 in the World

Acceptance Rate: 40%
Founded: 1623

47. National University of Cordoba

Argentina | Cordoba

For Marketing

#3 in Argentina

#1539 in the World

Acceptance Rate: 70%
Enrollment: 178,288
Founded: 1613

48. Federal University of Espirito Santo

Brazil | Vitoria

For Marketing

#32 in Brazil

#1549 in the World

Acceptance Rate: 26%
Enrollment: 23,744
Founded: 1954

49. University of Costa Rica

Costa Rica | San Jose

For Marketing

#1 in Costa Rica

#1595 in the World

Acceptance Rate: 40%
Enrollment: 30,436
Founded: 1940

50. Pontifical Catholic University of Peru

For Marketing

#1 in Peru

#1610 in the World

Acceptance Rate: 17%
Founded: 1917

51. Federal University of Uberlandia

Brazil | Uberlandia

For Marketing

#33 in Brazil

#1639 in the World

Acceptance Rate: 20%
Founded: 1969

52. Mackenzie Presbyterian University

Brazil | Sao Paulo

For Marketing

#34 in Brazil

#1646 in the World

Acceptance Rate: 50%
Founded: 1952

53. University of Santiago de Chile

Chile | Santiago

For Marketing

#3 in Chile

#1664 in the World

Acceptance Rate: 30%
Founded: 1849

54. Autonomous University of Nuevo Leon

Mexico | San Nicolas de los Garza

For Marketing

#7 in Mexico

#1676 in the World

Acceptance Rate: 80%
Founded: 1933

55. Adolfo Ibanez University

Chile | Vina del Mar

For Marketing

#4 in Chile

#1700 in the World

Founded: 1953

56. Federico Santa Maria Technical University

Chile | Valparaiso

For Marketing

#5 in Chile

#1763 in the World

Acceptance Rate: 30%
Founded: 1931

57. University of Antioquia

Colombia | Medellin

For Marketing

#1780 in the World

Acceptance Rate: 10%
Founded: 1803

58. Federal University of Campina Grande

Brazil | Campina Grande

For Marketing

#35 in Brazil

#1814 in the World

Acceptance Rate: 12%
Founded: 2002

59. University of Talca

For Marketing

#6 in Chile

#1824 in the World

Founded: 1981

60. Michoacan University of Saint Nicholas of Hidalgo

Mexico | Morelia

For Marketing

#8 in Mexico

#1842 in the World

Acceptance Rate: 50%
Founded: 1540

61. University of Ribeirao Preto

Brazil | Ribeirao Preto

For Marketing

#36 in Brazil

#1865 in the World

Acceptance Rate: 58%
Founded: 1924

62. University of Concepcion

Chile | Concepcion

For Marketing

#7 in Chile

#1866 in the World

Founded: 1920

63. University of Fortaleza

Brazil | Fortaleza

For Marketing

#37 in Brazil

#1873 in the World

Acceptance Rate: 50%
Founded: 1973

64. Brasil University

Brazil | Sao Paulo

For Marketing

#38 in Brazil

#1886 in the World

Enrollment: 15,000
Founded: 1989

65. Federal University of Para

For Marketing

#39 in Brazil

#1899 in the World

Founded: 1957

66. University of the West Indies, Mona

For Marketing

#1910 in the World

Enrollment: 49,092
Founded: 1948

67. State University of Londrina

Brazil | Londrina

For Marketing

#40 in Brazil

#1956 in the World

Founded: 1970

68. Federal University of Alagoas

Brazil | Maceio

For Marketing

#41 in Brazil

#1959 in the World

Founded: 1961

69. Santa Catarina State University

Brazil | Florianopolis

For Marketing

#42 in Brazil

#1980 in the World

Acceptance Rate: 70%
Founded: 1965

70. University of Caxias do Sul

Brazil | Caxias do Sul

For Marketing

#43 in Brazil

#2007 in the World

Founded: 1967

71. EAFIT University

Colombia | Medellin

For Marketing

#2009 in the World

Acceptance Rate: 77%
Enrollment: 2,868
Founded: 1960

72. Federal University of Mato Grosso do Sul

Brazil | Campo Grande

For Marketing

#44 in Brazil

#2021 in the World

Acceptance Rate: 15%
Founded: 1969

73. Peruvian University of Applied Sciences

For Marketing

#2 in Peru

#2040 in the World

Acceptance Rate: 60%
Founded: 1994

74. Pontifical Catholic University of Valparaiso

Chile | Valparaiso

For Marketing

#8 in Chile

#2044 in the World

Founded: 1928

75. Autonomous University of Ciudad Juarez

Mexico | Ciudad Juarez

For Marketing

#9 in Mexico

#2055 in the World

Founded: 1973

76. Federal University of Sergipe

Brazil | Sao Cristovao

For Marketing

#45 in Brazil

#2064 in the World

Acceptance Rate: 10%
Founded: 1963

77. Austral University

Argentina | Buenos Aires

For Marketing

#4 in Argentina

#2115 in the World

Acceptance Rate: 37%
Founded: 1991

78. ESPOL Polytechnic University

Ecuador | Guayaquil

For Marketing

#2141 in the World

Acceptance Rate: 50%
Founded: 1958

79. University of La Frontera

For Marketing

#9 in Chile

#2157 in the World

Founded: 1981

80. University of La Sabana

Colombia | Chia

For Marketing

#2163 in the World

Founded: 1980

81. Federal University of Itajuba

Brazil | Itajuba

For Marketing

#46 in Brazil

#2165 in the World

Acceptance Rate: 20%
Founded: 1913

82. Federal University of Juiz de Fora

Brazil | Juiz de Fora

For Marketing

#47 in Brazil

#2175 in the World

Acceptance Rate: 16%
Founded: 1960

83. University of America in Colombia

Colombia | Bogota

For Marketing

#2190 in the World

Founded: 1958

84. Simon Bolivar University, Venezuela

Venezuela | Caracas

For Marketing

#1 in Venezuela

#2214 in the World

Acceptance Rate: 10%
Founded: 1967

85. Autonomus Institute of Technology of Mexico

Mexico | Mexico City

For Marketing

#10 in Mexico

#2273 in the World

Founded: 1946

86. Catholic University of the North

Chile | Antofagasta

For Marketing

#10 in Chile

#2291 in the World

Founded: 1956

87. Rio de Janeiro State Federal University

Brazil | Rio de Janeiro

For Marketing

#48 in Brazil

#2307 in the World

Acceptance Rate: 15%
Founded: 1969

88. Pontifical Catholic University of Minas Gerais

Brazil | Belo Horizonte

For Marketing

#49 in Brazil

#2326 in the World

Founded: 1958

89. Federal University of ABC

Brazil | Santo Andre

For Marketing

#50 in Brazil

#2334 in the World

Acceptance Rate: 10%
Founded: 2005

90. Autonomous University of Tamaulipas

Mexico | Ciudad Victoria

For Marketing

#11 in Mexico

#2360 in the World

Founded: 1950

91. El Rosario University

Colombia | Bogota

For Marketing

#2400 in the World

Enrollment: 13,226
Founded: 1653

92. Southern University of Chile

Chile | Valdivia

For Marketing

#11 in Chile

#2440 in the World

Founded: 1954

93. Northern University

Colombia | Barranquilla

For Marketing

#10 in Colombia

#2450 in the World

Acceptance Rate: 76%
Founded: 1966

94. National University of the South

Argentina | Bahia Blanca

For Marketing

#5 in Argentina

#2451 in the World

Founded: 1956

95. Autonomous University of the State of Mexico

Mexico | Toluca

For Marketing

#12 in Mexico

#2464 in the World

Founded: 1956

96. University of Guanajuato

Mexico | Guanajuato

For Marketing

#13 in Mexico

#2470 in the World

Enrollment: 44,503
Founded: 1945

97. Federal University of Piaui

Brazil | Teresina

For Marketing

#51 in Brazil

#2478 in the World

Founded: 1973

98. Federal Foundation University of Rio Grande

Brazil | Rio Grande

For Marketing

#52 in Brazil

#2487 in the World

Founded: 1969

99. Pontifical Catholic University of Sao Paulo

Brazil | Sao Paulo

For Marketing

#53 in Brazil

#2492 in the World

Acceptance Rate: 50%
Founded: 1946

100. University of Veracruz

Mexico | Xalapa

For Marketing

#14 in Mexico

#2495 in the World

Acceptance Rate: 80%
Founded: 1944