Best Universities for Marketing in North America

Updated: February 29, 2024

Ranking by academic field

Below is a list of best universities in North America ranked based on their research performance in Marketing. A graph of 31.3M citations received by 940K academic papers made by 933 universities in North America was used to calculate publications' ratings, which then were adjusted for release dates and added to final scores.

We don't distinguish between undergraduate and graduate programs nor do we adjust for current majors offered. You can find information about granted degrees on a university page but always double-check with the university website.

1. University of Michigan - Ann Arbor

United States | Michigan

For Marketing

#1 in the United States

#1 in the World

Acceptance Rate: 18%
Average SAT: 1440
Average ACT: 33
Receiving Aid: 74%

2. Stanford University

United States | California

For Marketing

#2 in the United States

#2 in the World

Acceptance Rate: 4%
Average SAT: 1540
Average ACT: 34
Net Price: $18,279

3. University of California - Berkeley

United States | California

For Marketing

#3 in the United States

#3 in the World

Acceptance Rate: 11%
Receiving Aid: 60%
Average Aid: $21,669
Enrollment: 45,307

4. Harvard University

United States | Massachusetts

For Marketing

#4 in the United States

#4 in the World

Acceptance Rate: 3%
Average SAT: 1535
Average ACT: 35
Net Price: $19,491

5. University of Pennsylvania

United States | Pennsylvania

For Marketing

#5 in the United States

#5 in the World

Acceptance Rate: 7%
Average SAT: 1535
Average ACT: 35
Net Price: $26,123

6. Pennsylvania State University

United States | Pennsylvania

For Marketing

#6 in the United States

#6 in the World

Acceptance Rate: 55%
Average SAT: 1300
Average ACT: 29
Receiving Aid: 68%

7. Texas A&M University - College Station

United States | Texas

For Marketing

#7 in the United States

#7 in the World

Acceptance Rate: 63%
Average SAT: 1270
Average ACT: 28
Receiving Aid: 74%

8. Cornell University

United States | New York State

For Marketing

#8 in the United States

#8 in the World

Acceptance Rate: 7%
Average SAT: 1520
Average ACT: 34
Net Price: $26,060

9. Massachusetts Institute of Technology

United States | Massachusetts

For Marketing

#9 in the United States

#9 in the World

Acceptance Rate: 4%
Average SAT: 1555
Average ACT: 36
Net Price: $20,232

10. University of Toronto

Canada | Ontario

For Marketing

#1 in Canada

#10 in the World

Enrollment: 27,651
Founded: 1827

11. Michigan State University

United States | Michigan

For Marketing

#10 in the United States

#11 in the World

Acceptance Rate: 88%
Average SAT: 1260
Average ACT: 28
Receiving Aid: 94%

12. Columbia University

United States | New York State

For Marketing

#11 in the United States

#13 in the World

Acceptance Rate: 4%
Average SAT: 1535
Average ACT: 35
Net Price: $22,058

13. University of Maryland - College Park

United States | Maryland

For Marketing

#12 in the United States

#14 in the World

Acceptance Rate: 45%
Average SAT: 1440
Average ACT: 32
Receiving Aid: 63%

14. Arizona State University - Tempe

United States | Arizona

For Marketing

#13 in the United States

#15 in the World

Acceptance Rate: 90%
Receiving Aid: 93%
Average Aid: $12,381
Enrollment: 80,065

15. Ohio State University

United States | Ohio

For Marketing

#14 in the United States

#16 in the World

Acceptance Rate: 53%
Average SAT: 1395
Average ACT: 31
Receiving Aid: 83%

16. University of Florida

United States | Florida

For Marketing

#15 in the United States

#17 in the World

Acceptance Rate: 23%
Average SAT: 1395
Average ACT: 31
Receiving Aid: 94%

17. University of Illinois at Urbana - Champaign

United States | Illinois

For Marketing

#16 in the United States

#18 in the World

Acceptance Rate: 45%
Average SAT: 1415
Average ACT: 32
Receiving Aid: 64%

18. University of Texas at Austin

United States | Texas

For Marketing

#17 in the United States

#19 in the World

Acceptance Rate: 31%
Average SAT: 1365
Average ACT: 30
Receiving Aid: 89%

19. University of Minnesota - Twin Cities

United States | Minnesota

For Marketing

#18 in the United States

#20 in the World

Acceptance Rate: 75%
Average SAT: 1395
Average ACT: 30
Receiving Aid: 82%

20. University of Washington - Seattle

United States | Washington

For Marketing

#19 in the United States

#21 in the World

Acceptance Rate: 48%
Receiving Aid: 58%
Average Aid: $14,731
Enrollment: 52,319

21. Carnegie Mellon University

United States | Pennsylvania

For Marketing

#20 in the United States

#22 in the World

Acceptance Rate: 11%
Average SAT: 1530
Average ACT: 35
Net Price: $33,499

22. University of Wisconsin - Madison

United States | Wisconsin

For Marketing

#21 in the United States

#23 in the World

Acceptance Rate: 49%
Average SAT: 1425
Average ACT: 29
Receiving Aid: 58%

23. University of Southern California

United States | California

For Marketing

#22 in the United States

#26 in the World

Acceptance Rate: 12%
Average SAT: 1500
Average ACT: 34
Net Price: $36,808

24. New York University

United States | New York State

For Marketing

#23 in the United States

#27 in the World

Acceptance Rate: 12%
Average SAT: 1520
Average ACT: 34
Net Price: $29,499

25. University of British Columbia

Canada | British Columbia

For Marketing

#2 in Canada

#31 in the World

Acceptance Rate: 52%
Enrollment: 20,893
Founded: 1908

26. University of California - Los Angeles

United States | California

For Marketing

#24 in the United States

#32 in the World

Acceptance Rate: 9%
Receiving Aid: 57%
Average Aid: $21,766
Enrollment: 46,430

27. Georgia Institute of Technology

United States | Georgia

For Marketing

#25 in the United States

#33 in the World

Acceptance Rate: 17%
Average SAT: 1460
Average ACT: 33
Receiving Aid: 73%

28. University of Chicago

United States | Illinois

For Marketing

#26 in the United States

#37 in the World

Acceptance Rate: 5%
Average SAT: 1540
Average ACT: 35
Net Price: $36,991

29. University of North Carolina at Chapel Hill

United States | North Carolina

For Marketing

#27 in the United States

#38 in the World

Acceptance Rate: 17%
Average SAT: 1440
Average ACT: 32
Receiving Aid: 59%

30. Northwestern University

United States | Illinois

For Marketing

#28 in the United States

#39 in the World

Acceptance Rate: 7%
Average SAT: 1530
Average ACT: 34
Net Price: $22,095

31. Iowa State University

United States | Iowa State

For Marketing

#29 in the United States

#41 in the World

Acceptance Rate: 90%
Average SAT: 1220
Average ACT: 25
Receiving Aid: 89%

32. Yale University

United States | Connecticut

For Marketing

#30 in the United States

#46 in the World

Acceptance Rate: 5%
Average SAT: 1540
Average ACT: 34
Net Price: $18,647

33. Rutgers University - New Brunswick

United States | New Jersey

For Marketing

#31 in the United States

#47 in the World

Acceptance Rate: 66%
Average SAT: 1375
Average ACT: 31
Receiving Aid: 70%

34. Duke University

United States | North Carolina

For Marketing

#32 in the United States

#48 in the World

Acceptance Rate: 6%
Average SAT: 1530
Average ACT: 35
Net Price: $23,694

35. Virginia Polytechnic Institute and State University

United States | Virginia

For Marketing

#33 in the United States

#49 in the World

Acceptance Rate: 57%
Average SAT: 1335
Average ACT: 30
Receiving Aid: 71%

36. University of Arizona

United States | Arizona

For Marketing

#34 in the United States

#50 in the World

Acceptance Rate: 87%
Average SAT: 1255
Average ACT: 25
Receiving Aid: 98%

37. Johns Hopkins University

United States | Maryland

For Marketing

#35 in the United States

#53 in the World

Acceptance Rate: 7%
Average SAT: 1545
Average ACT: 35
Net Price: $24,034

38. University of Pittsburgh

United States | Pennsylvania

For Marketing

#36 in the United States

#56 in the World

Acceptance Rate: 49%
Average SAT: 1375
Average ACT: 31
Receiving Aid: 87%

39. Boston University

United States | Massachusetts

For Marketing

#37 in the United States

#57 in the World

Acceptance Rate: 14%
Average SAT: 1425
Average ACT: 33
Net Price: $27,829

40. Purdue University

United States | Indiana

For Marketing

#38 in the United States

#58 in the World

Acceptance Rate: 53%
Average SAT: 1335
Average ACT: 31
Receiving Aid: 60%

41. University of California - Davis

United States | California

For Marketing

#39 in the United States

#63 in the World

Acceptance Rate: 37%
Receiving Aid: 63%
Average Aid: $20,548
Enrollment: 39,679

42. University of Virginia

United States | Virginia

For Marketing

#40 in the United States

#65 in the World

Acceptance Rate: 19%
Average SAT: 1470
Average ACT: 33
Receiving Aid: 54%

43. McMaster University

Canada | Ontario

For Marketing

#3 in Canada

#68 in the World

Enrollment: 27,965
Founded: 1887

44. University of Alberta

Canada | Alberta

For Marketing

#4 in Canada

#71 in the World

Enrollment: 31,185
Founded: 1908

45. University of Calgary

Canada | Alberta

For Marketing

#5 in Canada

#74 in the World

Acceptance Rate: 55%
Enrollment: 33,000
Founded: 1966

46. McGill University

Canada | Quebec State

For Marketing

#6 in Canada

#76 in the World

Acceptance Rate: 46%
Enrollment: 37,888
Founded: 1821

47. North Carolina State University at Raleigh

United States | North Carolina

For Marketing

#41 in the United States

#77 in the World

Acceptance Rate: 47%
Average SAT: 1370
Average ACT: 31
Receiving Aid: 80%

48. University of California - Irvine

United States | California

For Marketing

#42 in the United States

#78 in the World

Acceptance Rate: 21%
Receiving Aid: 80%
Average Aid: $17,411
Enrollment: 35,937

49. University of California-San Diego

United States | California

For Marketing

#43 in the United States

#79 in the World

Acceptance Rate: 24%
Receiving Aid: 61%
Average Aid: $20,782
Enrollment: 42,006

50. Georgia State University

United States | Georgia

For Marketing

#44 in the United States

#80 in the World

Acceptance Rate: 67%
Average SAT: 1135
Average ACT: 23
Receiving Aid: 95%

51. University of Georgia

United States | Georgia

For Marketing

#45 in the United States

#81 in the World

Acceptance Rate: 43%
Average SAT: 1320
Average ACT: 30
Receiving Aid: 94%

52. Florida State University

United States | Florida

For Marketing

#46 in the United States

#82 in the World

Acceptance Rate: 25%
Average SAT: 1290
Average ACT: 29
Receiving Aid: 93%

53. Western University

Canada | Ontario

For Marketing

#7 in Canada

#83 in the World

Acceptance Rate: 31%
Enrollment: 21,836
Founded: 1878

54. University of Kentucky

United States | Kentucky

For Marketing

#47 in the United States

#88 in the World

Acceptance Rate: 95%
Average SAT: 1180
Average ACT: 25
Receiving Aid: 96%

55. University of Tennessee - Knoxville

United States | Tennessee

For Marketing

#48 in the United States

#90 in the World

Acceptance Rate: 68%
Average SAT: 1250
Average ACT: 28
Receiving Aid: 91%

56. University of Waterloo

Canada | Ontario

For Marketing

#8 in Canada

#91 in the World

Enrollment: 35,900
Founded: 1957

57. Emory University

United States | Georgia

For Marketing

#49 in the United States

#93 in the World

Acceptance Rate: 11%
Average SAT: 1490
Average ACT: 33
Net Price: $26,680

58. University of South Carolina - Columbia

United States | South Carolina

For Marketing

#50 in the United States

#101 in the World

Acceptance Rate: 64%
Average SAT: 1280
Average ACT: 30
Receiving Aid: 98%

59. Dartmouth College

United States | New Hampshire

For Marketing

#51 in the United States

#103 in the World

Acceptance Rate: 6%
Average SAT: 1540
Average ACT: 34
Net Price: $19,208

60. University of Iowa

United States | Iowa State

For Marketing

#52 in the United States

#104 in the World

Acceptance Rate: 86%
Average SAT: 1235
Average ACT: 25
Receiving Aid: 91%

61. University of Missouri - Columbia

United States | Missouri

For Marketing

#53 in the United States

#109 in the World

Acceptance Rate: 79%
Average SAT: 1240
Average ACT: 27
Receiving Aid: 91%

62. University of Miami

United States | Florida

For Marketing

#54 in the United States

#113 in the World

Acceptance Rate: 19%
Average SAT: 1395
Average ACT: 32
Net Price: $36,467

63. University of Illinois at Chicago

United States | Illinois

For Marketing

#55 in the United States

#114 in the World

Acceptance Rate: 79%
Average SAT: 1225
Average ACT: 27
Receiving Aid: 81%

64. University of Cincinnati

United States | Ohio

For Marketing

#56 in the United States

#115 in the World

Acceptance Rate: 86%
Average SAT: 1260
Average ACT: 27
Receiving Aid: 84%

65. University of Ottawa

Canada | Ontario

For Marketing

#9 in Canada

#117 in the World

Enrollment: 42,027
Founded: 1848

66. University of California - San Francisco

United States | California

For Marketing

#57 in the United States

#118 in the World

Acceptance Rate: 13%
Enrollment: 3,140
Male:Female: 35:65
Founded: 1864

67. Washington University in St Louis

United States | Missouri

For Marketing

#58 in the United States

#121 in the World

Acceptance Rate: 12%
Average SAT: 1535
Average ACT: 34
Net Price: $23,432

68. Vanderbilt University

United States | Tennessee

For Marketing

#59 in the United States

#122 in the World

Acceptance Rate: 7%
Average SAT: 1530
Average ACT: 35
Net Price: $25,606

69. University of Connecticut

United States | Connecticut

For Marketing

#60 in the United States

#124 in the World

Acceptance Rate: 55%
Average SAT: 1330
Average ACT: 31
Receiving Aid: 89%

70. Case Western Reserve University

United States | Ohio

For Marketing

#61 in the United States

#125 in the World

Acceptance Rate: 27%
Average SAT: 1475
Average ACT: 34
Net Price: $38,279

71. University of Utah

United States | Utah

For Marketing

#62 in the United States

#131 in the World

Acceptance Rate: 89%
Average SAT: 1290
Average ACT: 26
Receiving Aid: 99%

72. Princeton University

United States | New Jersey

For Marketing

#63 in the United States

#132 in the World

Acceptance Rate: 6%
Average SAT: 1535
Average ACT: 34
Net Price: $18,698

73. University of Massachusetts - Amherst

United States | Massachusetts

For Marketing

#64 in the United States

#133 in the World

Acceptance Rate: 64%
Average SAT: 1370
Average ACT: 31
Receiving Aid: 91%

74. George Washington University

United States | District of Columbia

For Marketing

#65 in the United States

#134 in the World

Acceptance Rate: 49%
Average SAT: 1410
Average ACT: 33
Net Price: $42,723

75. Washington State University

United States | Washington

For Marketing

#66 in the United States

#140 in the World

Acceptance Rate: 83%
Receiving Aid: 88%
Average Aid: $10,689
Enrollment: 27,539

76. University at Buffalo

United States | New York State

For Marketing

#67 in the United States

#143 in the World

Acceptance Rate: 68%
Average SAT: 1285
Average ACT: 29
Receiving Aid: 86%

77. University of Houston

United States | Texas

For Marketing

#68 in the United States

#148 in the World

Acceptance Rate: 66%
Average SAT: 1245
Average ACT: 26
Receiving Aid: 83%

78. University of Alabama

United States | Alabama

For Marketing

#69 in the United States

#149 in the World

Acceptance Rate: 80%
Average SAT: 1270
Average ACT: 27
Receiving Aid: 87%

79. Boston College

United States | Massachusetts

For Marketing

#70 in the United States

#150 in the World

Acceptance Rate: 17%
Average SAT: 1488
Average ACT: 34
Net Price: $30,559

80. University of Nebraska - Lincoln

United States | Nebraska

For Marketing

#71 in the United States

#154 in the World

Acceptance Rate: 79%
Average SAT: 1225
Average ACT: 25
Receiving Aid: 95%

81. Temple University

United States | Pennsylvania

For Marketing

#72 in the United States

#156 in the World

Acceptance Rate: 80%
Receiving Aid: 93%
Average Aid: $11,575
Enrollment: 33,196

82. University of Central Florida

United States | Florida

For Marketing

#73 in the United States

#157 in the World

Acceptance Rate: 41%
Average SAT: 1280
Average ACT: 27
Receiving Aid: 96%

83. York University

Canada | Ontario

For Marketing

#10 in Canada

#158 in the World

Acceptance Rate: 32%
Enrollment: 53,000
Founded: 1959

84. Colorado State University - Fort Collins

United States | Colorado

For Marketing

#74 in the United States

#160 in the World

Acceptance Rate: 91%
Average SAT: 1185
Average ACT: 26
Receiving Aid: 84%

85. Kansas State University

United States | Kansas State

For Marketing

#75 in the United States

#161 in the World

Acceptance Rate: 95%
Receiving Aid: 94%
Average Aid: $8,537
Enrollment: 19,722

86. University of Guelph

Canada | Ontario

For Marketing

#11 in Canada

#162 in the World

Acceptance Rate: 68%
Founded: 1964

87. Concordia University

Canada | Quebec State

For Marketing

#12 in Canada

#166 in the World

Acceptance Rate: 44%
Founded: 1974

88. Auburn University

United States | Alabama

For Marketing

#76 in the United States

#168 in the World

Acceptance Rate: 44%
Average SAT: 1300
Average ACT: 27
Receiving Aid: 79%

89. Louisiana State University and Agricultural & Mechanical College

United States | Louisiana

For Marketing

#77 in the United States

#175 in the World

Acceptance Rate: 76%
Average SAT: 1230
Average ACT: 26
Receiving Aid: 98%

90. Texas Tech University

United States | Texas

For Marketing

#78 in the United States

#176 in the World

Acceptance Rate: 67%
Average SAT: 1185
Average ACT: 26
Receiving Aid: 88%

91. Clemson University

United States | South Carolina

For Marketing

#79 in the United States

#184 in the World

Acceptance Rate: 43%
Average SAT: 1315
Average ACT: 30
Receiving Aid: 85%

92. Georgetown University

United States | District of Columbia

For Marketing

#80 in the United States

#185 in the World

Acceptance Rate: 12%
Average SAT: 1485
Average ACT: 34
Net Price: $35,566

93. Simon Fraser University

Canada | British Columbia

For Marketing

#13 in Canada

#188 in the World

Acceptance Rate: 77%
Founded: 1965

94. George Mason University

United States | Virginia

For Marketing

#81 in the United States

#189 in the World

Acceptance Rate: 90%
Average SAT: 1245
Average ACT: 28
Receiving Aid: 80%

95. University of South Florida

United States | Florida

For Marketing

#82 in the United States

#190 in the World

Acceptance Rate: 44%
Average SAT: 1235
Average ACT: 27
Receiving Aid: 90%

96. University of California - Riverside

United States | California

For Marketing

#83 in the United States

#191 in the World

Acceptance Rate: 69%
Receiving Aid: 79%
Average Aid: $22,042
Enrollment: 26,809

97. University of California - Santa Barbara

United States | California

For Marketing

#84 in the United States

#192 in the World

Acceptance Rate: 26%
Receiving Aid: 59%
Average Aid: $20,389
Enrollment: 26,420

98. University of Oklahoma - Norman

United States | Oklahoma State

For Marketing

#85 in the United States

#194 in the World

Acceptance Rate: 73%
Average SAT: 1230
Average ACT: 26
Receiving Aid: 99%

99. Laval University

Canada | Quebec State

For Marketing

#14 in Canada

#199 in the World

Enrollment: 45,000
Founded: 1852

100. Indiana University - Bloomington

United States | Indiana

For Marketing

#86 in the United States

#200 in the World

Acceptance Rate: 82%
Average SAT: 1290
Average ACT: 30
Receiving Aid: 83%